Marketing Coordinator

Cleveland, OH (On-site)

$46K/yr – $48K/yrMid Level3+ years expFull time

Posted 3 weeks ago

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Job Summary

Own multimedia content production and multi-channel cultivation programs by coordinating sessions, editing assets, and publishing across social, email, and paid campaigns.

  • photo and video content sessions across centers and events, with editing for social, email, web, and print.
  • Design and produce visuals for social, collateral, and campaign needs using Canva and Adobe Creative Cloud.
  • Publish and optimize content and campaigns across social, email, and paid media with regular leadership-ready reporting.

Job Description

Responsibilities
  • Coordinate and execute photo and video content sessions across TMS programs and venues, including lessons, classrooms, ensembles, camps, recitals, Bop Stop performances, and special events, and edit content for use across social, email, web, and print.
  • Design social graphics, email visuals, flyers, brochures, posters, event signage, digital ads, and supporting collateral for Center programs, Bop Stop events, fundraising appeals, and capital campaign activities using Canva and Adobe Creative Cloud.
  • Create, schedule, and publish content across TMS's social media accounts (Facebook, Instagram, LinkedIn, X/Twitter, YouTube, and emerging platforms) against the cultivation content calendar maintained by the Director.
  • Monitor social media performance, respond to comments and messages within established guidelines, and flag noteworthy interactions.
  • Build, test, and send TMS email communications, newsletters, program announcements, donor appeals, event invitations, and stewardship messages, and maintain segmented lists in coordination.
  • Build, launch, and optimize paid digital campaigns across Meta Ads and Google Ads, managing audience targeting, creative, budget pacing, A/B testing, and reporting.
  • Track performance across social, email, paid media, and web; compile regular reports with insights and recommendations for the Director and Advancement team.
  • Perform routine website updates (event listings, program pages, news posts, photo refreshes) and review/edit copy across channels to maintain a consistent voice that advances cultivation.
  • Apply TMS's visual brand identity consistently across all print and digital materials, and steward digital assets, templates, logos, and collateral in an organized library.
  • Ensure all communications adhere to brand standards, accessibility best practices, and compliance requirements (e.g., CAN-SPAM, list hygiene) and enable segmented, data-informed marketing.
  • Collaborate with Center staff and the Bop Stop team to gather content, surface story opportunities, and understand upcoming marketing needs.
  • Support the Director in additional marketing, communications, and donor cultivation projects as assigned.
Requirements
  • A Bachelor’s degree from an accredited institution in marketing, communications, digital media, graphic design, or a related field is preferred. Equivalent professional experience will be considered.
  • Two (2) to three (3) years of hands-on experience in social media management, content creation, email marketing, or paid digital advertising is preferred; relevant internship or freelance experience qualifies.
  • Strong photography and videography skills, with the ability to capture high-quality content in real-world program settings (classrooms, lessons, performances, events).
  • Proficiency editing photos and videos using tools such as Adobe Photoshop, Lightroom, Premiere Pro, CapCut, or comparable software.
  • Demonstrated experience managing organizational social media accounts (not just personal), including scheduling tools (e.g., Meta Business Suite, Hootsuite, Sprout Social, or comparable).
  • Working knowledge of Meta Ads Manager and Google Ads, with the ability to build, launch, and optimize campaigns under the strategic direction of the Director.
  • Experience with email marketing platforms (e.g., Mailchimp, Constant Contact, Emma, or comparable), including list segmentation, template building, and performance reporting.
  • Strong design skills using Canva and Adobe Creative Cloud (Photoshop, Illustrator, InDesign).
  • Familiarity with website content management systems (e.g., WordPress, Squarespace, or comparable) and basic understanding of SEO principles.
  • Solid writing and editing skills, with strong attention to grammar, voice, and brand consistency.
  • Comfort with analytics tools, including native platform analytics, Google Analytics, and ad platform reporting.
  • Familiarity with, or willingness to learn, CRM and registration systems (e.g., Raiser’s Edge, Active Network) and their integration with marketing tools.
  • Highly organized with strong follow-through, able to manage multiple deliverables and deadlines across Centers and the Bop Stop venue.
  • Detail-oriented, dependable, and resourceful, with sound judgment and a commitment to professionalism, discretion, and excellent customer service.
  • Ability to work evenings and weekends to capture content at performances, recitals, Bop Stop shows, fundraising events, and community engagement activities.
  • This position requires primarily on-site, moving between TMS’s University Circle and Ohio City campuses.
  • Experience with and understanding of how marketing communications drives the success of fundraising efforts for nonprofit organizations and supports advancement, as well as building community outreach and engagement.
  • Must possess a valid driver’s license and means of personal transportation and the ability to travel to meetings, events, and production locations as needed.
Nice to have
  • Two (2) to three (3) years of hands-on experience in social media management, content creation, email marketing, or paid digital advertising is preferred; relevant internship or freelance experience qualifies.
Benefits
The Music Settlement is an equal opportunity employer and shall not discriminate on the basis of race, color, religion, national origin, gender, age, sex, sexual orientation, gender identity or expression, marital status, mental or physical disability, and genetic information or any other basis protected by applicable law.
Compensation
Salary: $46,000-$48,000, commensurate with relevant skills and experience.
How to apply
Please submit a resume, cover letter, list of three professional references, and a portfolio featuring examples of your original work, to include social media posts, press releases, email marketing, written content, and other examples of your original writing, marketing collateral, and content creation.
About The Music Settlement
Founded in 1912, The Cleveland Music School Settlement (dba The Music Settlement (TMS)) was built on the ideals of inclusiveness and opportunity for all using music as the common language.
TMS has grown from its foundation of music instruction, to also offering early childhood education and music therapy services.
In 2018, TMS expanded its mission with the construction of a second campus in the near west side Ohio City neighborhood.
Through our three Centers – Music, Early Childhood, and Music Therapy – and our Bop Stop performance venue, TMS caters to a diverse clientele that spans a lifetime.
Our Mission: To inspire and welcome all to our music and arts community to learn, create, celebrate, and heal.
Our Vision: To unlock the potential in everyone.
The Music Settlement logo

The Music Settlement

Inspired by music's remarkable ability to bring people together, The Music Settlement, (TMS) is a community music school in Cleveland, Ohio. TMS was founded in 1912 by Almeda Adams, as part of the Settlement Movement. She set out to connect immigrants new to our city with people from all walks of life to celebrate and share experiences through our Center for Music, Center for Early Childhood and Center for Music Therapy and the BOP STOP performance venue. Delighted to be a part of Cleveland's robust arts and culture community, we take great pride in inspiring the promise and potential within each of the individuals we serve.

Founded in 1912
Cleveland, Ohio, USA
93 employees (8 in marketing)

Traffic Signals

Monthly Visitors
28.5K
Monthly Google Ads Budget
$1.5K
Traffic Source Mix
Search
29.7%
Direct
51.7%
Referral
5.6%
Social
11.9%
Paid
1.1%

Headcount Trend

Current headcount: ~93

Marketing Team

Marketing Team Size
2 (2% of company)
Marketing Roles Posted (Last 30 Days)
1