Responsibilities

• Collaboration with senior management on annual budget, marketing strategy, and growth plans for facility operations including advertising, PR, membership sales, events, and monthly offers.
• Develop monthly marketing summary of projects, deadlines, KPI’s and ROI’s.
• Work closely with Club Managers and Sales teams to promote lead generation processes.
• Track, assess and recommend sales goals for membership and fitness.
• Develop engaging content to promote Genesis Health Clubs to members and prospects.
• Distribute marketing dollars across social media to optimize reach and engagement.
• Manage calendar of social media outreach for consistent communication.
• Respond promptly to social media member comments.
• Identify and develop relationships with key media partners.
• Proactively seek PR opportunities and in-center editorial opportunities.

Requirements

Preferred

Benefits

• 401(k) matching
• Competitive salary
• Dental insurance
• Employee discounts
• Flexible schedule
• Health insurance
• Opportunity for advancement
• Paid time off
• Training & development
• Vision insurance