Marketing Coordinator, Executive Marketing Strategy

New York City, NY (On-site)

Salary Not AvailableIntern/New Grad2+ years expFull time

Posted 1 month ago

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Job Summary

social content creation and distribution across multiple platforms, with audience insights guiding daily scheduling, posting, and engagement, plus cross-functional collaboration to scale audiobook content and events.

  • Content & Social: produce static and video content, manage calendars, posting, and community engagement across platforms.
  • Strategy & Optimization: track performance and adjust content and emails, newsletters, and landing pages.
  • Cross-functional & Partnerships: work with production, corporate teams, influencers, and brands to expand reach and explore podcasts and events.

Job Description

Responsibilities
  • Create engaging and visually appealing content (static and video) for multiple social platforms for Hachette Audio
  • Develop content calendars, manage day-to-day scheduling, posting, community engagement, and performance optimization across platforms
  • Collaborate with HBG corporate and imprint social media teams to amplify audiobook content and maximize audience reach and engagement
  • Track and analyze performance to inform future content strategy and optimize audience engagement
  • Coordinate with the audio production team to create and share behind-the-scenes studio content for marketing and promotional purposes
  • Maintain the email deployment calendar for consumer marketing and audio email marketing campaigns
  • Assist in the execution of campaigns, with a focus on compiling and sending the Hachette Audio newsletter
  • Assist in email segmentation strategy and list management
  • Develop and update content across HBG’s consumer-facing website, including the homepage and campaign-specific landing pages
  • Write SEO-rich marketing copy, ensuring consistency in brand voice and tone
Requirements
  • 1 – 2 years minimum experience in marketing
  • Strong written and verbal communication skills
  • Experience in Canva and other design tools such as Adobe Creative Suite
  • Comfortable creatin and editing short-form video content
  • Some knowledge of email marketing platforms such as MailChimp, Klaviyo, Braze
  • Highly organized with attention to detail and the ability to manage multiple projects
  • Comfortable working with data and reporting on campaign performance
  • Proactive, curious, and eager to learn
Preferred
  • Background in content creation for consumer facing channels (social media, websites, email marketing) and marketing operations
  • Proven track record of successfully expanding audience reach
  • Background in creating content for consumer-facing channels and marketing operations is preferred
Benefits
  • The following benefits are offered by the company: medical, dental, vision, basic and supplemental life, short-term and long-term disability, accidental death and dismemberment, critical illness, hospital indemnity, long-term care, health and dependent care FSA, commuter benefit plan, employee assistance program, tuition reimbursement, travel assistance, 401(k), discretionary bonus program, PTO (15 vacation days, 3 personal days, 10 holidays and generous sick leave) and group discounts on auto and home insurance and legal services. Eligibility requirements apply to some benefits and may depend on your job classification, hours worked and length of employment. Benefits are subject to change and may be subject to specific elections, plan, or program terms.
Hachette Book Group logo

Hachette Book Group

Hachette Book Group (HBG) is a leading U.S. trade publisher dedicated to making it easy for everyone to discover new worlds of ideas, learning, entertainment, and opportunity. As part of Hachette Livre, the world’s third-largest trade and educational publisher, HBG is home to dozens of esteemed imprints including Little, Brown and Company, Little, Brown and Company for Young Readers, Grand Central Publishing, Orbit, Basic Books Group, and Workman Publishing. We publish across all formats and genres including fiction, nonfiction, cookbooks and books for young readers—as well as audiobooks, puzzles, games, stationary, calendars, and other book-related products that inspire and engage readers of all ages. We provide custom distribution, fulfillment, and sales services to other publishers. HBG is headquartered in New York City, with additional offices in Boston, MA; Lebanon, IN; Nashville, TN; Boulder, CO; North Adams, MA; Berkeley, CA; Philadelphia, PA; Portland, OR; and Chapel Hill NC. Hachette Book Group Canada, our marketing and publicity company, is based in Toronto. HBG’s mission is guided by four strategic pillars: Understanding Consumers, Changing the Story, Owner Mentality, and Growth Mindset. These values shape how we publish, how we operate, and how we support our authors, employees, and readers. We’re committed to publishing content that resonates and fostering a culture of equity, inclusion, and belonging; for our staff, authors, and partners alike. Our DEI efforts include employee resource groups, inclusive hiring practices, and publishing programs that amplify historically underrepresented voices. We’re proud to offer a dynamic and collaborative workplace where creativity is values, innovation is encouraged, and every team member plays a role in shaping the future of publishing. Visit hachettebookgroup.com to learn more and follow HBG on Facebook, Instagram, LinkedIn, Threads, TikTok, X.com, Pinterest, and YouTube.

Founded in 2006
New York, New York, USA
1.6K employees (785 in marketing)

Traffic Signals

Monthly Visitors
925.9K
Monthly Google Ads Budget
$630
Traffic Source Mix
Search
44.9%
Direct
39.5%
Referral
11.2%
Social
3.7%
Paid
0.6%

Headcount Trend

Current headcount: ~1.6K

Marketing Team

Marketing Team Size
640 (41% of company)
Median Career Experience
10 years
Median Tenure
4.3 years
Marketing Roles Posted (Last 30 Days)
1

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