Responsibilities

• The Marketing Content Specialist is responsible for developing and managing core messaging and marketing content that supports global campaigns, product launches, and commercial execution.
• This role serves as the primary content execution partner to Product Marketing (messaging authority) and Global Campaigns (demand ownership), ensuring content is aligned, performance-driven, and optimized for engagement.
• The role translates complex technical and clinical information into compelling, customer-centric content that drives adoption, engagement, and measurable marketing impact.
• This individual is responsible for content development across campaign materials, digital assets, sales tools, and presentations —while monitoring content performance and recommending optimization actions.
• As a remote-based member of the Global Marketing Team reporting to the Global Marketing Director, this role contributes to building a disciplined, performance-oriented, and globally aligned marketing function.

Requirements

• Bachelor’s degree in Marketing, Communications, Journalism, Design, or related field or equivalent experience.
• 2+ years of experience B2B marketing content creation, preferably within technical, life sciences, diagnostics, or medical device environments.
• Strong writing and editing skills with attention to tone and brand voice. Ability to understand and translate technical information into customer-centric language.
• Experience collaborating cross-functionally across Product, Campaigns, and Regional teams.
• Organized, proactive, and able to manage multiple projects simultaneously.
• Excellent written and verbal communications skills in English.
• Willingness and ability to travel up to 25%, including domestic and international travel as needed to support global teams, customer engagements, and key industry events

Preferred

• Knowledge of the medical devices sector, including customer personas and regulatory requirements
• Familiarity with Adobe Creative Suite or similar tools
• Experienced with Artificial Intelligence Marketing tools
• Exposure to marketing performance analytics (engagement, asset utilization, MQL contribution)
• Experienced in Additional languages

Benefits

• Leica Biosystems offers a comprehensive package of benefits including paid time off, medical/dental/vision insurance and 401(k) to eligible employees.
• The company recognizes the benefits of flexible, remote working arrangements for eligible roles and is committed to providing enriching careers, no matter the work arrangement.