Marketing & Community Growth Manager at Unity Rd | Somerset, NJ | $65K/yr – $80K/yr

Marketing & Community Growth Manager

Somerset, NJ (Hybrid)

$65K/yr – $80K/yrMid Level2+ years expFull time

Posted 2 months ago

The other 99% submit and hope. You're about to do something different.

Own multichannel marketing operations and community growth, turning cross‑channel campaigns into measurable audience engagement and revenue outcomes.

Multichannel Strategy: Design and drive campaigns across social, content, email, and paid media to support product launches and growth metrics.
Content & Community: Create platform-tailored content and nurture engaged audiences across mainstream and emerging channels.
Product Alignment & ROI: Collaborate with product teams to time launches with marketing activities and optimize budgets and performance analytics.

Design and execute comprehensive multichannel marketing strategies that encompass social media marketing, content marketing, email marketing, and digital advertising campaigns.
Develop engaging content tailored for diverse audiences across platforms such as Facebook, Instagram, LinkedIn, and emerging social channels.
Implement SEO best practices to enhance organic search visibility and increase website traffic using tools like Google Analytics and Google AdWords.
Manage advertising sales efforts by creating compelling ad campaigns, optimizing ad spend, and analyzing performance metrics to maximize ROI.
Oversee marketing automation processes to streamline communication workflows and nurture leads effectively through platforms like WordPress, HTML, and marketing software tools.
Conduct research on market trends, competitor activities, and community needs to inform strategic planning and content creation.
Collaborate with product management teams to align marketing initiatives with product launches and updates while managing budgets efficiently.