Marketing Communications Specialist, Senior - Communication Governance

San Diego, CA (Hybrid)

$91K/yr – $154K/yrSenior LevelFull time

Posted 2 months ago

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Job Summary

Own the Communications Governance program to design, approve, and deploy compliant, on-brand member-facing and B2B communications that support client satisfaction and retention across California.

  • Governance: develop and deploy regulated and operational communications.
  • Cross-functional quality: ensure compliance, branding, and consistency across all member communications.
  • Impact on member value: collaborate to drive client satisfaction and retention across Blue Shield members in California.

Job Description

Responsibilities

  • The Communication Governance team is responsible for developing and deploying member-facing and B2B communications that are regulated and/or operational.
  • This team also works cross-functionally to ensure all member-facing communications are compliant, on brand, and support a quality member experience.
  • The Marketing Communications Specialist will report to the Sr Manager – Marketing, Communication Governance.
  • In this role you will collaborate with a team of communicators dedicated to driving key client satisfaction and retention of Blue Shield members located throughout California.
Blue Shield of California logo

Blue Shield of California

Blue Shield of California strives to create a healthcare system worthy of its family and friends that is sustainably affordable. The health plan is a tax paying, nonprofit, independent member of the Blue Shield Association with nearly 6 million members, over 7,500 employees and more than $25 billion in annual revenue. Founded in 1939 in San Francisco and now headquartered in Oakland, Blue Shield of California and its affiliates provide health, dental, vision, Medicaid and Medicare healthcare service plans in California. The company has contributed more than $60 million to Blue Shield of California Foundation in the last three years to have an impact on California communities. For more news about Blue Shield of California, please visit news.blueshieldca.com.

Founded in 1939
Oakland, California, USA
7.9K employees (335 in marketing)

Traffic Signals

Monthly Visitors
1.9M
Monthly Google Ads Budget
$1.7M
Traffic Source Mix
Search
27.7%
Direct
64.6%
Referral
6.9%
Social
0.2%
Paid
0.5%

Headcount Trend

Current headcount: ~7.9K

Marketing Team

Marketing Team Size
267 (3% of company)
Marketing Roles Posted (Last 30 Days)
1

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