Responsibilities

• Develop and execute marketing communication strategies and initiatives that drive lead generation to support business growth and sales objectives.
• Strengthen and evolve the Narda-MITEQ brand across digital channels and industry events
• Create and manage marketing content including company newsletters, new product announcements, digital advertising, presentations, website and social media content.
• Plan, coordinate, and execute the company’s participation in industry trade shows and conferences, including booth strategy, logistics, materials, etc.
• Manage pre- and post-show activities, including promotional efforts and lead capture, and coordination of lead follow-up.
• Create internal tools and materials that help sales teams communicate product value clearly and consistently.
• Partner with Product Line Management and R&D teams to prepare newly developed products for launch and market introduction.
• Track and evaluate marketing activities to understand what’s working and where improvements can be made
• Coordinate with external vendors or agencies as needed as the main point of contact in support of the company’s marketing communications efforts.
• Collaborate with other marketing communication resources across the broader Amphenol organization to seek best practices and shared tools