Drive marketing and communications activities to grow patient and donor audiences, with a focus on paid and organic channels.

• Support and execute paid marketing efforts designed to attract new patients and new donors (e.g., digital ads, promoted content, list-building campaigns)
• Assist with campaign setup, coordination, and tracking in partnership with external vendors or platforms
• Support list growth and audience acquisition across email and digital channels
• Track basic performance metrics and flag trends or issues
• Draft, edit, and coordinate marketing and communications content in English and Spanish
• Produce content for digital channels, including email, website updates, and social media
• Provide light graphic design and formatting support using existing templates and brand guidelines
• Manage day-to-day social media scheduling and posting
• Support growth of social media audiences through consistent execution and campaign alignment
• Maintain and manage the department-wide editorial and communications calendar

Requirements

• Bachelor’s degree in marketing, Communications, Public Relations, Journalism, or a related field required. Equivalent professional experience may be considered.
• Minimum of 3–5 years of progressively responsible experience in marketing and communications, preferably in a healthcare, nonprofit, public health, or mission-driven organization.
• Demonstrated experience supporting audience growth initiatives, including patient acquisition, donor engagement, or community outreach campaigns.
• Working knowledge of paid digital marketing strategies, including social media advertising, search engine marketing (SEM), display advertising, and email list-building campaigns.
• Experience coordinating with external vendors, agencies, or platform representatives to execute and optimize campaigns.
• Familiarity with customer relationship management (CRM) systems and email marketing platforms (e.g., Mailchimp, Salesforce, HubSpot, or similar tools).
• Basic proficiency in content management systems (CMS) for website updates.
• Strong written and verbal communication skills in both English and Spanish (professional fluency required).
• Ability to tailor messaging for diverse audiences, including patients, donors, community partners, and internal stakeholders.
• Experience drafting content for digital platforms, including email campaigns, websites, and social media channels.

Nice To Have

• Experience working in a federally funded, community-based, or highly regulated environment strongly preferred.
• Experience communicating with diverse, multilingual, and underserved communities preferred.
• Results-oriented with a data-informed mindset.
• Adaptable and solution-focused in a growing organization.
• Professional discretion and sound judgment.
• Strong interpersonal skills and ability to build collaborative working relationships across departments.