Responsibilities

• Lead and implement a comprehensive marketing and communications strategy to support NamUs' goals and national awareness efforts, to include law enforcement, medical examiners, coroners, forensic professionals, family members, and the general public.
• Develop content for the NamUs website, social media, newsletters, public reports, and educational materials to ensure consistent messaging and brand integrity.
• Design and manage national outreach campaigns, including digital, print, and video communications that highlight NamUs resources and success stories.
• Partner with NIJ communications staff to coordinate public messaging, press releases, and media engagement.
• Create and manage content calendars for NamUs online platforms, ensuring timely publication of accurate and accessible information (ADA Section 508 and WCAG 2.1 compliance).
• Monitor performance analytics (e.g., Google Analytics, HubSpot, Mailchimp) to track campaign effectiveness and optimize communications strategies.
• Produce reports summarizing outreach outcomes, stakeholder engagement metrics, and return on investment (ROI) for marketing efforts.
• Support the development of training, outreach, and awareness materials, including video production, flyers, and digital user guides.
• Provide subject-matter input for presentations, conferences, and professional engagements representing NamUs.
• Collaborate with forensic, case management, and IT teams to ensure technical accuracy and consistency of communications.

Requirements

• Bachelor’s degree in Marketing, Communications, Public Relations, Journalism, or Business.
• Minimum of two years of experience managing or supporting marketing and communication projects in a technical, scientific, or government-related environment. Forensic science experience preferred.
• Demonstrated experience with digital marketing tools such as Google Analytics, HubSpot, Mailchimp, Campaign Monitor, or Tableau highly desired.
• Excellent verbal and written communication skills, including the ability to translate complex technical or scientific information into accessible, audience-appropriate content.
• Experience developing multi-channel communication campaigns and producing measurable engagement results.
• Strong organizational skills with the ability to manage multiple deadlines in a dynamic environment.
• Experience in public sector communications or supporting federal outreach programs is preferred.

Preferred

• Forensic science experience preferred.
• Experience in public sector communications or supporting federal outreach programs is preferred.