Responsibilities

• Support the development and execution of integrated marketing communications across healthcare professional and patient audiences.
• Assist in the planning and rollout of digital campaigns, product communications, and educational initiatives that support brand awareness and technology adoption.
• Coordinate the development of marketing materials including web content, social media assets, email campaigns, videos, presentations, and print collateral.
• Partner with internal teams to ensure communications are consistent with brand standards, compliant with regulatory requirements, and aligned with commercial strategy.
• Collaborate with and help manage external marketing agencies, creative partners, and vendors supporting campaign execution.
• Support the development and execution of patient education and engagement programs, including joint education initiatives, digital campaigns, and practice-level outreach tools.
• Help develop and manage patient communication journeys (email, in-office materials, digital touchpoints) aligned to key patient milestones.
• Lead the development of patient-facing educational materials, including print and digital materials , videos, social media content, and FAQs ,
• Identify common patient questions and barriers to care and support the development of content that improves patient understanding and engagement.
• Work with medical, clinical, legal, and quality/ regulatory teams to ensure patient communications are accurate , compliant, and accessible.
• Support the development of physician education materials, sales enablement tools, and promotional content used by the commercial organization.
• Assist with marketing support for conferences, physician training programs, and educational initiatives.
• Contribute to the development and maintenance of presentations, brochures, digital assets, and other materials used by the field team.
• Help manage project timelines, deliverables, and workflows across marketing initiatives.
• Assist in documenting best practices and creating repeatable tools and templates for marketing programs.
• Track and report on key metrics across marketing programs, including engagement, campaign performance, and program adoption.
• Support data analysis and reporting to evaluate program effectiveness and identify optimization opportunities.
• Compile insights and recommendations to inform future marketing strategies and campaigns.

Requirements

• 5 -7 years of experience in marketing or marketing communications in the medical device, healthcare, or life sciences industries
• Bachelor’s degree in marketing, business administration, communications, or a related field (or equivalent experience)
• Experience supporting HCP marketing, patient education, or healthcare communications initiatives
• Ability to work in a fast-paced, high-growth environment
• Proficiency with marketing, design, and productivity tools, including Microsoft Office, Adobe Creative Suite, Canva, and other platforms used to develop presentations, digital assets, and marketing materials
• Excellent communication and interpersonal skills with the ability to collaborate effectively across teams
• Strong attention to detail and project management skills
• Experience working with external agencies or creative vendors
• Knowledge of regulatory requirements and compliance standards for medical devices or healthcare marketing
• Work location: Pleasanton, CA
• Travel: 15%

Preferred

Benefits

• A competitive base salary range of $140,000 - $150,000 and variable incentive plan
• Stock options – ownership and a stake in growing a mission-driven company
• Employee benefits package that includes 401(k), healthcare insurance and paid vacation