Responsibilities

• Oversees strategic marketing communications plans across 5x MAX Service Group brands in Ohio, Indiana and Kentucky
• Collaborates with program teams to develop and execute communications strategies that amplify offers and messages, engage stakeholders and employ creative, multi-media tactics
• Develops and executes comprehensive content plans across print, email and social media platforms. Crafts engaging content, maintains brand consistency and constantly evaluates ROI
• Owner of company Brand Ambassador social media program
• Develop communications strategy delivering the right message to the right client at the right time using tactics such as social media, email, SMS, Direct Mail, etc.
• Manage and grow our social media presence to engage existing and potential clients across multiple platforms (Facebook, IG, etc.)
• Develop brands social media strategy, campaigns + marketing content plans
• Monitoring and interacting with clients and community organizations via the company social media accounts
• Analyzing the company’s social media strategy and identifying strategic weaknesses and making recommendations for improvements
• Researching and implementing social media trends
• Setting key performance indicators (KPIs) for social media campaigns
• Excellent writing skills
• Ability to operate at a strategic level, coupled with the willingness to do whatever it takes to execute in the day-to-day
• Exceptional organizational and project management skills.
• Optimize, own, and manage our communications calendar, working collaboratively with our team to plan and publish content regularly
• Support communications by managing cross-enterprise projects such as surveys, customer case studies, customer and brand videos, building themes/narratives/storyboards, etc.
• Work cross-functionally and collaboratively with our in-house Videographer, Graphic Designer, Digital Market, Media Buyer and SEO managers

Requirements

• Bachelor’s degree in Communications, Marketing, or a related field preferred or equivalent working experience.
• 2+ years of relevant communications / marketing experience, ideally within a home services or HVAC organization.
• Proven experience designing and executing marketing or communications strategies/campaigns.
• Experience directing design of and publishing our print and digital content aligned with brand standards.
• Proficiency using these platforms LinkedIn, Instagram, Facebook
• Experience interpreting analytics and employing metrics to tell a story/inform decision.

Benefits

• Industry Leading Total Compensation Plans $85,000.00+ based on experience
• Medical, Dental and Vision Insurance
• Company Matched Health Savings Account and 401k Retirement Account
• FREE Long-Term Disability Insurance, Employee + Family Life Insurance, Wellness Program and Employee Assistance Program (Mental Health)
• Voluntary Short-Term Disability Insurance, Accident Insurance and Critical Illness Insurance
• Six (6) Paid Company Holidays
• One (1) Paid Community Service Day
• Company Paid Personal Time Off
• Company Paid Other Time Off (Bereavement & Jury Duty)
• Employee Discount