Responsibilities

• Manage Victory Junction’s social media channels, including supporting strategies and objectives, content creation, scheduling, and interacting with engaged followers
• Engage in social listening on social media channels, including discovery and execution of current trends while also adhering to and improving our DEI presence online
• Execute digital advertising strategies to create social media advertising and Google Ads campaigns to support brand awareness, camper and staff recruitment, and fundraising efforts
• Collaborate with a cross-functional team to plan and implement broad-based communication, solicitation, and recruitment strategies
• Consult with other departments to provide detailed monthly analyses of social media to inform department-specific plans
• Ensure that all communications comply with Victory branding and messaging standards
• Write and distribute press releases
• Assist with other content creation, copywriting, proofreading materials, etc.