Responsibilities

• Partner closely to develop annual and quarterly account marketing plans that drive growth, pipeline velocity, and loyalty
• Build and execute one-to-one and one-to-few multi-channel campaigns 4e2 5e3 04f7— including personalized content, webinars, paid media, outbound, and social
• Collaborate with Partner Marketing on joint GTM opportunities with GSI, channel, and ecosystem partners
• Use AI tools to accelerate content creation, audience targeting, campaign personalization, and performance insights
• Be an internal expert on tools like 6Sense, Demand base and Path Factory
• Track and optimize campaign performance against KPIs; deliver clear reporting and recommendations to stakeholders
• Monitor MQL flow and ensure timely follow-up with Business Development teams

Requirements

• 5+ years of B2B SaaS field or growth marketing experience
• Proven success partnering with field organizations
• Hands-on experience with 6Sense, Demand base, Path Factory LinkedIn Navigator and related technologies
• Comfort using AI tools (e.g., generative AI for research and content, AI-powered analytics, AI-guided plans) to improve efficiency and results
• Strong project management, analytical, and communication skills
• Enthusiasm for testing new technologies and methods  including emerging AI capabilities
• BA/BS in marketing, communications, or related field