Marketing Analytics Manager

Memphis, TN (On-site)

Salary Not AvailableSenior LevelFull time

Posted 3 months ago

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Job Summary

Drive data-driven marketing analytics and insights for omnichannel programs as a Marketing Analytics & Insights leader at AutoZone.

  • Own data manipulation and mining to support analysis and reporting for the Marketing team.
  • Must-have: Strong quantitative background with ability to translate data into actionable insights.
  • Standout: Mentoring analysts and shaping analytics strategy across the team.

Job Description

Responsibilities

  • Structure and manage projects that translate marketing effectiveness analysis into actionable insights for omnichannel marketing programs.
  • Support the Director of Marketing Analytics & Insights to influence actions based on data-driven insights.
  • Apply quantitative approaches and analyses to create and present findings and marketing recommendations to internal groups including senior leadership.
  • Lead data manipulation and data mining capabilities in support of analysis and reporting needs for the Marketing team and cross-functional stakeholders.
  • Analyze and interpret a wide variety of data sources and research; generate reports and monitor performance of customer experience in stores and online; make recommendations to improve departmental reporting to drive EBIT.
  • Assist with planning and forecasting sales as directed by the Director of Marketing Analytics & Insights; provide strategic direction to Marketing through data-driven analysis.
  • Mentor other analysts and provide thought leadership to improve analytics strategies and team structure.

Requirements

  • Strong quantitative background
  • Fervent curiosity about consumer behavior and psychology
  • Clear communicator
  • Self-motivated
  • Ability to take on multiple projects with increasing levels of complexity
  • Capable of leading data manipulation and data mining efforts
  • Ability to analyze and interpret diverse data sources and research
  • Experience generating reports and making recommendations to improve marketing effectiveness and EBIT
  • Ability to plan and forecast sales as directed by leadership

Preferred

  • Experience in marketing analytics or consumer insights
  • Experience mentoring or leading an analytics team
  • Strong storytelling with data and ability to influence senior leadership

Benefits

  • Medical, dental and vision plans
  • 401(k) with company match and Stock Purchase Plan
  • AutoZoners Living Well Program for free mental health support
  • Paid time off for full-time AutoZoners
  • Life, and short- and long-term disability insurance options
  • Health Savings and Flexible Spending Accounts with wellness rewards
  • Tuition reimbursement
  • AutoZone in-store discount
  • Opportunities for career growth
AutoZone logo

AutoZone

3.3 Glassdoor

AutoZone is the nation's leading retailer and a leading distributor of automotive replacement parts and accessories with more than 7,000 stores in the US, Mexico, Brazil and Puerto Rico. Each store carries an extensive line for cars, sport utility vehicles, vans and light trucks, including new and remanufactured hard parts, maintenance items and accessories. AutoZone, headquartered in Memphis, TN, is a growing Fortune 300 company with a deep commitment to serving our customers, communities and fellow AutoZoners. We have vast opportunities in our stores, distribution centers, field offices, specialty business units and Store Support Center and embrace diverse experiences, backgrounds, knowledge and ideas to strengthen our teams and business.Our team is connected by a deep commitment to our Pledge and Values, principles established more than thirty years ago that reinforce our priorities and team culture. In addition, we constantly innovate and aspire to best serve our customers, creating new and better tools, training and outreach to serve both DIY and the professional installer customers.From in-store tools to E-Commerce, training and development to recognition, our team has the tools to help you grow your career at AutoZone. See where your drive can take you!

Founded in 1979
Memphis, Tennessee, USA
46K employees (757 in marketing)
52% recommend to a friend
53% CEO approval

Traffic Signals

Monthly Visitors
31.2M
Monthly Google Ads Budget
$1.1M
Traffic Source Mix
Search
61.3%
Direct
34%
Referral
3.6%
Social
0.3%
Paid
0.7%

Headcount Trend

Current headcount: ~45.8K

Marketing Team

Marketing Team Size
580 (1% of company)
Median Career Experience
16 years
Median Tenure
6.4 years

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