Marketing Analytics & Growth Manager

Alexandria, MN (On-site)

$75K/yr – $105K/yrSenior LevelFull time

Posted 1 day ago

Job Summary

Leads and analyzes market, campaign, and digital initiatives to drive profitable sales growth while upholding safety, brand, and corporate reputation.

  • Owns lead generation, website performance, and campaign analytics to optimize outcomes
  • Partners with Sales and leadership to improve lead quality and strategic opportunities
  • Supports communications and events to strengthen market presence

Job Description

Responsibilities

  • Ensure that safety is always the number one priority at Alexandria Industries; promote and support a safe work environment and safety oriented culture by following all safety programs and guidelines
  • Exhibit active leadership in order to model and support the company’s values, vision and strategies
  • Analyze campaign performance, lead generation effectiveness, website traffic, and customer engagement metrics.
  • Provide support to Senior Leadership, Director of Business development and commercial department team members:
  • Economic issues, Market trends and customer behavior related to our business
  • Develop and execute lead generation strategies to support profitable sales growth
  • Present research tables, trends, graphs, forecasts on markets and the economy
  • Evaluate various economic policies and regulations that impact our business opportunities
  • Owns website performance, user experience, SEO, and content
  • Ensure accurate tracking of leads, campaign performance and customer interactions

Benefits

  • A.I. Family Health & Wellness Clinic - Free to all employees
  • Group Health Insurance
  • Dental Insurance
  • Vision Insurance
  • 401(k) Retirement Savings Plan
  • 401(k) Company Match
  • Flexible Spending Account (FSA)
  • Basic Life Insurance
  • Short Term & Long Term Disability Insurance
  • Voluntary Accident, Hospital & Critical Illness Insurance

Alexandria Industries

4.3 Glassdoor

At Alexandria Industries, we work closely with our manufacturing customers to create innovative products you see and use every day. With the right combination of advanced manufacturing technology, design engineering support, market expertise, and a skilled workforce, we can help make your new product dreams happen. We turn possibility into product, faster and better than anyone else. Alexandria Industries strives to be the manufacturer of choice when it comes to offering solutions in aluminum extrusion, precision machining, heatsinks, plastic injection and foam molding, finishing, welding and assembly.We serve original equipment manufacturer customers in the automotive, solar, medical, firearms, marine and recreation, and highway/transportation industries, among many others. Our approach to manufacturing is different. We build relationships with our customers. We listen. We are not afraid to be different. We won't stop working until you are fully satisfied and we exceed your expectations. Our employees located in Minnesota, and Indiana serve as one team, We share a culture of innovative thinking, servant leadership, community involvement, lifelong learning, and continuous improvement.

Founded in 1966
Alexandria, Minnesota, USA
216 employees (8 in marketing)
91% recommend to a friend
95% CEO approval

Salaries

Posted range

$75K/yr – $105K/yr

Taken straight from the job posting.

See all Alexandria Industries salaries

Marketing Team

Marketing Team Size
6 (3% of company)
Median Career Experience
19 years
Median Tenure
10.4 years
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
3.2K
Monthly Google Ads Budget
$2.1K
Traffic Source Mix
Search
26.8%
Direct
51.5%
Referral
5.9%
Social
14.1%
Paid
1.6%

Headcount Trend

Current headcount: ~216

Marketing Analytics & Growth Manager

Alexandria Industries · Alexandria, MN · On-site