Marketing Analyst

Cincinnati, OH (Unknown)

Salary Not AvailableMid LevelFull time

Posted 4 months ago

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Job Summary

Drive market intelligence and opportunity identification for biopharma sales/marketing at Medpace through data analysis and visualization.

  • Proactively monitor market, customer, and competitor landscape to spot trends.
  • Must-have: Strong analytical and data visualization skills; translate findings into recommendations.
  • Standout: Experience building dashboards and KPI reports.

Job Description

Responsibilities

  • Proactively monitor and analyze the market, customer and competitor landscape to identify emerging trends and competitive differentiators;
  • Leverage industry data and customer insights to identify and drive sales and marketing leads, activities and tactics;
  • Work collaboratively with internal and external subject matter experts to identify key therapeutic, disease, regional/global trends and target segments;
  • Perform ongoing oversight and reporting of biopharma drug pipeline, financial and customer engagement data to identify and qualify high potential customers and market opportunities;
  • Design and develop visualizations, dashboards, reports and metrics to efficiently measure achievement against key performance indicators; and
  • Review, summarize and report key sales performance data providing analyses and recommendations to management based on findings.

Requirements

  • Bachelor’s degree in Business Administration, Marketing or Data Analytics required;
  • Strong analytical and data visualization skills with the ability to analyze large data sets and translate findings into recommendations and insights;
  • Advanced experience with data visualization tools, including Microsoft Excel, Power BI or similar;
  • Basic knowledge of customer relationship management (CRM) and marketing automation platforms and applications a plus;
  • Independent and proactive work ethic and planning ability;
  • Excellent organizational, multitasking, communication and problem-solving skills; and
  • Proficiency in MS Office required.

Benefits

  • Flexible work environment
  • Competitive PTO packages, starting at 20+ days
  • Competitive compensation and benefits package
  • Company-sponsored employee appreciation events
  • Employee health and wellness initiatives
  • Community involvement with local nonprofit organizations
  • Discounts on local sports games, fitness gyms and attractions
  • Modern, ecofriendly campus with an on-site fitness center
  • Structured career paths with opportunities for professional growth
  • Discounted tuition for UC online programs
Medpace logo

Medpace

2.6 Glassdoor

Medpace is a scientifically-driven, global, full-service clinical contract research organization (CRO) providing Phase I-IV clinical development services to the biotechnology, pharmaceutical and medical device industries. Medpace’s mission is to accelerate the global development of safe and effective medical therapeutics through its high-science and disciplined operating approach that leverages local regulatory and deep therapeutic expertise across all major areas including oncology, cardiology, metabolic disease, endocrinology, central nervous system and anti-viral and anti-infective. Headquartered in Cincinnati, Ohio, Medpace employs approximately 6,000 people across 44 countries.

Founded in 1992
Cincinnati, Ohio, USA
6.2K employees (102 in marketing)
30% recommend to a friend
22% CEO approval

Traffic Signals

Monthly Visitors
156.6K
Monthly Google Ads Budget
$468
Traffic Source Mix
Search
28.5%
Direct
39%
Referral
19%
Social
12.2%
Paid
1.1%

Headcount Trend

Current headcount: ~6.2K

Marketing Team

Marketing Team Size
70 (1% of company)

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