Marketing Analyst

Tampa, FL (On-site)

Salary Not AvailableMid Level3+ years expFull time

Posted 3 months ago

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Job Summary

Drive data analytics and reporting for Seminole Hard Rock Tampa Marketing and translate complex data into actionable marketing insights.

  • Must-have: 3+ years of BI/analytics experience with SQL, Tableau, Excel, and related tools.
  • Standout: Experience handling large data sets, cross-functional communication, and reporting across multiple properties.

Job Description

Responsibilities

  • Position reports to the Director of Marketing
  • Utilizes SQL to collect data from various databases to develop reports and perform ad-hoc analysis on projects requested by departmental management
  • Assists department in expanding internal skillset of Tableau to increase available dashboards (including Tableau Pulse), data alerts for internal business users and further enable Tableau’s AI infrastructure
  • Assists team in developing daily, weekly, and monthly reporting across within marketing department at Seminole Hard Rock Hotel & Casino Tampa
  • Assists with development of marketing financial review presentations
  • Learn and retain all casino mathematics equations and key performance indicators across all departments
  • Clearly communicates findings to key stakeholders, seeks their support, and keeps them informed of changes that may have impact on the business
  • Partners with our database marketing team to schedule email and direct mail campaigns
  • Responsible for daily, weekly, and monthly reporting across multiple departments and properties within Seminole Gaming
  • Develops historical, current, and potential future trend analysis

Requirements

  • Bachelor or Associate’s degree required in the area of Marketing, Finance, Statistics, Economics, or Business Management; additional BI certification a plus.
  • Require 3+ years of related business experience as a business/financial analyst or similar position, preferably within the casino hotel industry.
  • 3+ years of experience with analytic BI tools such as SQL, Oracle, Tableau, Excel, and Salesforce preferred.
  • Strong quantitative and analytic skills with demonstrated success in analytic roles, including (but not exclusive to) financial analysis, direct marketing, consulting, IT, statistical analytics, forecasting techniques, marketing studies, and optimization analytics
  • Demonstrated success working with very large data sets, developing tools for streamlined analysis and creating reports that succinctly summarize complex concepts
  • Have ability to communicate all analytical findings, conclusions, and recommendations to relevant business, operating, and marketing constituents in the enterprise
  • Must have a high proficiency level with Microsoft Excel
  • Must possess ability to manage multiple projects at once
  • Must be very detail-oriented
  • Must possess the ability to define problems, collect/sort/manipulate large amounts of data from multiple sources, establish facts, test theories, and draw valid conclusions

Preferred

  • Additional BI certification a plus.
  • Forecasting experience preferred, but not required
  • VBA experience preferred, but not required

Benefits

  • Our team members are the key to our company’s success, and their health and well-being, as well as that of their families, is very important to us. We offer a comprehensive benefits package that allows our team members stay healthy, plan for their future and maintain a healthy work-life balance.
  • Benefits may vary with employment status.
  • To see our fill list of Team Member Benefits please visit our career site: www.gotoworkhappy.com/benefits
Hard Rock Hotel & Casino Ottawa logo

Hard Rock Hotel & Casino Ottawa

Hard Rock Hotel & Casino Ottawa is Canada’s first fully integrated Hotel, Casino, Dining, and LIVE venue experience. We proudly provide dynamic gaming slot machines (over 1,500 machines), electronic table games, VIP High Limit Gaming, horse harness racing, and entertainment experiences like no other. We're open and 24/7, 365 days a year, and there’s nothing else like it! 19+ | PlaySmart

Founded in 2025
Ottawa, Ontario, CAN
210 employees (20 in marketing)

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Traffic Signals

Monthly Visitors
3.5M
Monthly Google Ads Budget
$408.3K
Traffic Source Mix
Search
50.9%
Direct
38.2%
Referral
8.6%
Social
1%
Paid
1.2%

Headcount Trend

Current headcount: ~210

Marketing Team

Marketing Team Size
16 (8% of company)