Marketing Analyst

Quincy, MA (Hybrid)

$73K/yr – $109K/yrMid Level2+ years expInternship

Posted 3 months ago

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Job Summary

Drive analytics-focused decision support for ADUSA marketing programs.

  • Own end-to-end analytics projects for banner teams and partners to drive insights and ROI.
  • Must-have: Proficiency in GA/Adobe, Looker Studio or Power BI, and BigQuery.
  • Standout: Cross-functional collaboration and development of self-service analytical tools.

Job Description

Responsibilities

  • Collaborate with the marketing team to improve ROI via optimizations, test & learn strategies and measurement frameworks
  • Complete complex analytics projects for the banner Digital Analytics teams and other banner business partners -- this includes Data Science, Product, and Marketing
  • Provide business partners with insights and recommendations based upon analytics results
  • Participate in maintenance and improvement of customer databases by sharing data QC responsibilities and providing reporting and data feed support to the customer database vendor
  • Develop self-service analytical tools when appropriate
  • Educate ADUSA analytical communities and other end users about the self-service tools developed by Digital Analytics
  • The person in this position should be proficient in: Analytical tools such as DCM, Google Analytics, Looker Studio, BigQuery, Power Bi, Tableau etc.
  • Methods/Knowledge such as multi-touch attribution, test-control/experimental design, regression (Inc. multivariate), data modeling techniques, cluster and time series, etc.

Requirements

  • Bachelor's degree in Statistics, Mathematics, Economics, Marketing, or similar
  • 2-4 years of experience in an analytics role or a Master's Degree
  • Google Analytics or Adobe
  • Looker Studio or PowerBI
  • BigQuery
  • Statistics (regression, cluster analysis, time series)

Nice To Have

  • Master's Degree preferred
  • Marketing testing experience (conducting, analyzing, etc)
  • Ad agency background
  • Familiar with marketing models
  • Attentive to detail and effective manager of time
Ahold Delhaize USA logo

Ahold Delhaize USA

Ahold Delhaize USA, a division of global food retailer Ahold Delhaize, is part of the U.S. family of brands, which also includes five leading omnichannel grocery brands – Food Lion, Giant Food, The GIANT Company, Hannaford and Stop & Shop. When considered together, the companies of Ahold Delhaize USA comprise the largest grocery retail group on the East Coast and the fourth largest grocery retail group in the nation, serving millions of omnichannel customers each week. For more information, visit www.adusa.com.

Quincy, Massachusetts, US
2K employees (188 in marketing)

Traffic Signals

Monthly Visitors
19.1K
Traffic Source Mix
Search
30.9%
Direct
46.6%
Referral
7.1%
Social
13.7%
Paid
1.6%

Headcount Trend

Current headcount: ~2.2K

Marketing Team

Marketing Team Size
131 (6% of company)
Median Career Experience
17 years
Median Tenure
2.4 years
Marketing Roles Posted (Last 30 Days)
1