Marketer

Lowell, MA (Hybrid)

Salary Not AvailableMid LevelPart time

Posted 6 weeks ago

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Job Summary

Own payer strategy and cross‑team marketing execution in a franchised home care setting, with a focus on contract negotiation, strategic planning, and aligned messaging with clinical staff.

  • Marketing ownership: lead initiatives and maintain consistent customer communications across the organization.
  • Payer contracting: negotiate with managed care, government payers, and other payers to maximize reimbursement.
  • Strategic collaboration: partner with management and clinical teams to ensure messaging resonates with customers and the community.

Job Description

Responsibilities

  • As a Marketer at ComForCare, you will oversee marketing initiatives
  • Establish, implement, and manage marketing initiatives
  • Negotiate contracts with managed care companies, government agencies, and other payers that ensure optimal reimbursement
  • Participate with the management team in strategic planning activities
  • Work collaboratively with clinical staff to ensure consistent message to the customers and the community

Requirements

  • High school diploma or G.E.D. certificate
  • Access to reliable transportation
  • Demonstrated knowledge of regulatory requirements and restrictions in home health services
  • Excellent verbal and written communication skills
  • Add any additional state-regulated minimum requirements.

Benefits

  • Treated with respect and dignity
  • Ongoing training and development opportunities
  • Flexible scheduling
ComForCare logo

ComForCare

ComForCare is a premier home care franchise made up of franchise offices that provide in-home care with locations in the U.S. and Canada. We help seniors live independently in their own home.We serve in any setting you call home, whether it is a private home, independent or assisted living community or skilled care facility.Our services include Alzheimer’s disease and dementia care, personal care, respite care for families, transition of care after a hospital or rehabilitation stay, chronic condition management, transportation, medication reminders, light housekeeping & laundry, shopping and errands, safety supervision, companionship and much more. Our services are available 24 hours a day, 365 days a year from compassionate caregivers who are experienced, trained, bonded and insured. The ComForCare mission is to improve the quality of life and level of independence for every client and family receiving our services.ComForCare operates as At Your Side Home Care in Houston, Texas (www.atyoursidehomecare.com). ComForCare is a Best Life Brands, LLC company.Each ComForCare office is independently owned and operated. ComForCare is an equal opportunity employer.

Founded in 1996
Troy, Michigan, USA
2.3K employees (48 in marketing)

Traffic Signals

Monthly Visitors
23.5K
Monthly Google Ads Budget
$84.9K
Traffic Source Mix
Search
55.1%
Direct
36.9%
Referral
5%
Social
1.3%
Paid
1.6%

Headcount Trend

Current headcount: ~2.3K

Marketing Team

Marketing Team Size
36 (2% of company)
Median Career Experience
13 years
Median Tenure
7.3 years
Marketing Roles Posted (Last 30 Days)
3

Funding

Last Raise
Private Equity, 9 years ago

Funding History

  • Jul 2017
    Private Equity
  • Jan 2017
    Series Unknown