Responsibilities - Serve as a partner and direct point of contact for a dedicated portfolio of clients, proactively providing industry insights and recommendations to drive their digital marketing success - Build long-lasting relationships with your clients based on trust and rapport, and work to maintain our world-class retention rate - Develop and execute data-driven digital marketing strategies, including SEO and PPC, aligned with client business objectives - Manage significant paid search budgets across top-tier search engines, optimizing campaigns for maximum ROI and exceeding performance targets - Optimize client websites for search engines (on-page SEO), leveraging advanced techniques to enhance organic visibility and drive qualified traffic - Direct the design of web pages and other content, ensuring all functionality is operating properly and all content is up-to-date - Analyze campaign performance data (In Google Analytics and RevenueCloudFX) to identify trends, insights, and opportunities for optimization - Interpret web analytics, demographic data, market research, and buyer behaviors, and update strategies based on findings - Calculate ROI, and prepare and present regular reports that translate findings into actionable recommendations - Lead research initiatives, including keyword research and competitive analysis, to identify emerging trends and inform strategic decision-making Requirements - A Bachelor’s Degree: All majors welcome! - GPA: 3.4 or above - Minimum of 1 year experience in SEO/digital marketing, or 2 years experience in a market research or business analyst role - General knowledge of SEO - Demonstrated ability to interpret marketing/business analytics - Strong skills in data analysis - Outstanding customer service skills - Strong verbal and written communication skills - Presentation skills - Experience at a marketing/advertising agency (a bonus!) Nice_to_have - Experience at a marketing/advertising agency (a bonus!) - You're professional, dependable, and self-motivated - You take pride in your work and always strive for high-quality results Benefits - Comprehensive, On-the-Job Training and Career Development - Initial training to learn foundational hard skills over the first few months on the job - Ongoing advanced training sessions from industry experts as you progress further in your role - Regular team Lunch-and-Learns in our on-site training amenities - Career Growth and Upward Progression Paths