Manager, SEO

New York, USA (On-site)

$90K/yr – $95K/yrSenior LevelFull time

Posted 3 months ago

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Job Summary

Lead SEO strategy and team growth for client portfolios, turning business goals into actionable optimization and content plans.

  • Own the SEO strategy for client portfolios, guiding senior analysts and junior teammates.
  • Must-have: Substantial SEO or digital marketing experience.
  • Standout: Ability to coordinate cross-functional teams and communicate with clients clearly.

Job Description

Responsibilities

  • Manage senior analysts and help analysts grow into the next level of their career.
  • Translate clients’ business goals and marketing objectives into successful search engine optimization strategies.
  • Plan site structure and website content strategy
  • Develop ongoing client dashboards and reports that yield qualitative and quantitative trends.
  • Collaborate with paid search to feed SEO findings into broader online and offline media strategy.
  • Ability to be the main point of content for your brands in regard to SEO strategy.
  • Develop POVs on the various SEO/Search tools, news, and trends relevant to the client portfolio and share these within the larger KINESSO SEO team.
  • Work with creative and development teams to ensure proper implementation of SEO recommendations.

Requirements

  • Substantial experience in SEO or digital marketing
  • Understanding of the strengths of SEO platforms (e.g. BrightEdge, Conductor, Searchmetrics, Moz, Screaming Frog) and when to consult web analytics tools (e.g. Google Analytics, Adobe Analytics, Webtrends) instead.
  • Ability to effectively communicate with clients, particularly in the area of explaining technical concepts to those in non-technical roles.
  • Solid grasp of how search engines work as well as core SEO and SEM tenets.
  • Strong grasp of Microsoft Outlook, Excel, PowerPoint, and Word.
  • KINESSO does not require candidates to have a college degree

Preferred

  • Specific technical web experience, such as expertise in HTML, JavaScript, and CSS, is preferred.
  • Basic knowledge of website design and development.
  • Ability to manage and prioritize multiple projects and tasks simultaneously.
  • Experience training/managing team member a plus.
  • Ability to manage projects independently.

Benefits

  • We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family.
KINESSO logo

KINESSO

3.7 Glassdoor

KINESSO is the technology-driven performance marketing agency that sits at the very heart of IPG Mediabrands, providing actionable growth for both our agency partners and clients. We turn ‘action’ into ‘outcome’ for our clients, leveraging our unique optimization, analytics, AI, and experimentation capabilities. KINESSO has brought together the collective power of what was formerly Matterkind, Reprise, and Kinesso under one collective entity that will serve as the most powerful delivery engine in the industry. We have extensive offerings spanning across performance marketing and data and technology. Fueled by a deep understanding of consumer behavior, we offer an end-to-end engine of planning and optimization while also delivering on data-driven strategy for social platforms, actionable growth in e-commerce, and creating curated marketplaces specific to each client's function and needs. The company has more than 6,000 employees operating in more than 60 countries. Learn more at KINESSO.com.

Founded in 2009
New York, New York, USA
3.4K employees (872 in marketing)
71% recommend to a friend
71% CEO approval

Traffic Signals

Monthly Visitors
39.8K
Traffic Source Mix
Search
40%
Direct
44.9%
Referral
9.2%
Social
3.7%
Paid
1.9%

Headcount Trend

Current headcount: ~3.4K

Marketing Team

Marketing Team Size
791 (23% of company)
Median Career Experience
11 years
Median Tenure
4.1 years
Marketing Roles Posted (Last 30 Days)
10

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