Manager, or Senior Manager, Insights & Strategy (Measurement & Analytics)

Chicago, IL (Hybrid)

$55K/yr – $75K/yrManager4+ years expFull time

Posted 3 weeks ago

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Job Summary

Own and apply sponsorship analytics and storytelling to drive client strategies in sports and entertainment, turning data into actionable recommendations and client-ready narratives.

  • Measurement & analytics: apply valuation methods, analyze large datasets, and support new business proposals.
  • Client and team leadership: build relationships across clients and internal teams and translate findings into actionable guidance.
  • Narrative development: craft data-driven stories and visuals to inform activation and optimization.

Job Description

Responsibilities

  • Assist fellow team members in providing the thought leadership, guidance and direction that serves as the foundation for the sports and entertainment marketing strategies and activation platforms of both clients and prospects
  • Build trusted relationships across clients and internal teams
  • Develop a comprehensive understanding of client marketing objectives and how Intersport’s practice groups are uniquely positioned to achieve those goals
  • Quickly learn and apply Intersport's proprietary sponsorship valuation methodology and the tools and processes that support it
  • Provide measurement and analytics-related support necessary for developing new business proposals, strategies, and recommendations to clients, prospects, and internal stakeholders
  • Analyze large, complex, and often incomplete datasets to support sponsorship valuation and strategic decision making
  • Help translate findings and develop recommendations and points of view to best leverage data, research, and analytics to inform sponsorship strategy, activation, and optimization
  • Develop compelling presentations that combine analytical rigor with persuasive narrative to build a comprehensive story rooted in data to bring insights to life in the real world
  • Demonstrate excitement for findings and recommendations and apply an outward bound, consultative approach to informing colleagues, including members of the Insights & Strategy team, internal Intersport account teams and external client teams, about how your findings can drive Intersport’s or a client’s business
  • Continuously identify opportunities to improve methodologies and processes
  • Coach, mentor, and develop junior team members through feedback and subject matter expertise
  • Review work for quality, accuracy and consistency while reinforcing best practices
  • Help build a collaborative, high-performing culture focused on continuous improvement

Requirements

  • Minimum of four (4) years of experience in sponsorship measurement, analytics, valuation, research, consulting, or related marketing disciplines
  • Demonstrated experience providing sponsorship measurement and analytics-focused deliverables
  • Exemplary verbal and written communication skills
  • Demonstrated ability to build trusted relationships with clients and cross-functional teams Application of superior prioritization and time-management skills
  • Detail and process orientated
  • Ability to produce high quality work at a fast pace
  • Flexibility to work both independently and as part of a team
  • Advanced Excel skills are essential, including manipulating large datasets, building analytical models and improving efficiency
  • Demonstrated success coaching, mentoring or managing team members

Benefits

  • medical, dental, vision, parental leave benefits and 401(k) with company match for qualified employees
  • This position does not include bonuses, commissions, or other incentives
Intersport logo

Intersport

Intersport is an award-winning agency and leader in the creation of ideas, content and experiences that attract and engage passionate audiences. Our industry-leading team offers expert insights in content creation, experiential marketing, hospitality, partnership consulting and platform development. We also own and operate events across the professional and collegiate sports landscape, including basketball, football, golf, pickleball and volleyball. Our headquarters have been rooted in Chicago since our inception in 1985, and we've since expanded with an office in Detroit.

Founded in 1985
Chicago, Illinois, USA
315 employees (46 in marketing)

Traffic Signals

Monthly Visitors
4.8K
Traffic Source Mix
Search
28.6%
Direct
46.7%
Referral
5.8%
Social
17.3%
Paid
1.5%

Headcount Trend

Current headcount: ~315

Marketing Team

Marketing Team Size
26 (8% of company)
Marketing Roles Posted (Last 30 Days)
1

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