Responsibilities

• Lead a team of Digital Marketing Specialists (Meta + Google) and Account Managers
• Conduct weekly 1:1s, performance reviews, QA checks, and skill development plans
• Provide day-to-day support on escalations, decision-making, prioritization, and workload distribution
• Foster a culture of accountability, collaboration, and continuous improvement
• Oversee the delivery of high-quality service across all assigned franchise groups
• Ensure proactive communication, reporting accuracy, and strong performance storytelling
• Manage high-level escalations and key client situations
• Support onboarding, new launches, and expansion initiatives for your line of business
• Serve as a collaborative partner with strategists, designers, developers, and leadership
• Proactively identify risks in projects or communication and remove blockers with internal stakeholders

Requirements

• 5+ years experience managing performance marketing teams in a digital agency (required)
• Strong understanding of Meta Ads, Google Ads/PMAX, Programmatic, and multi location paid media strategy
• Proven track record of leading teams who manage 50–150 paid ads accounts
• Excellent communication, leadership, and client-facing skills
• Ability to problem-solve quickly, manage multiple priorities, and make data-driven decisions; advanced analytical skills and highly process-driven
• Experience with franchise or multi-unit brands is a strong asset
• Excellent attention to detail, with a strong understanding of budget constraints and project management
• Strong organizational ability to manage multiple clients and projects
• Ability to interpret campaign analytics and make data-driven decisions
• Franchise or multi-unit brands experience is a nice-to-have asset

Preferred

• Franchise or multi-unit brands experience is a nice-to-have asset

Benefits

• Flexible Hours
• Wellness/Benefits Package
• Competitive compensation
• Health savings account
• Paid time off