Manager, Paid Social

New York, USA (Hybrid)

$50K/yr – $95K/yrManager3+ years expFull time

Posted 3 months ago

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Job Summary

Drive paid social strategy and execution for client campaigns within an integrated media team, focusing on data-driven optimization and cross-functional collaboration.

  • Own paid social strategy and campaign execution across Meta, TikTok, Snap, and Pinterest.
  • Must-have: 3+ years managing paid social accounts with in-platform setup expertise.
  • Standout: Mentorship and cross-functional collaboration with data, creative, and client teams.

Job Description

Responsibilities

  • Drive overall paid social strategy and associated tactics to meet client’s goals, working closely with the integrated media, creative, and data teams.
  • Build partnerships and manage campaigns in a fast-paced environment while maintaining a high level of stress tolerance.
  • Extract and apply insights/actions from data to campaigns with strong analytical abilities.
  • Possess strong communication skills with the ability to:
  • Consult, educate, and negotiate with clients and agency partners.
  • Present recommendations and ideas to clients and internal teams.
  • Effectively merchandise successes to the client.
  • Educate client teams on the latest trends, best practices, and technologies.
  • Prioritize and manage priorities and ad-hoc requests to ensure timely execution and meet client expectations by the entire client team.
  • Demonstrate appropriate judgment through proper escalation and strong problem-solving skills.
  • Establish oneself as an expert within their functional department and client team.
  • Identify ways to improve team efficiency and effectiveness.
  • Bring new proactive ideas to help meet client goals and grow business.
  • Effectively manage and develop junior team members (mentoring, training, etc.).

Requirements

  • Bachelor’s degree in Marketing, Advertising, or Communications.
  • 3+ years of work experience managing online marketing/advertising accounts.
  • Experience managing paid social campaigns for Meta, TikTok, Snap and Pinterest.
  • Must have in-platform experience and campaign setup expertise.
  • High levels of integrity, autonomy, and self-motivation.
  • Possess a desire to work for a fast-paced, results-based company.
  • General knowledge of direct marketing principles and strategies.
  • Polished presentation, communication, and listening skills.
  • Strong organizational skills with the ability to manage multiple projects at once.
  • Confidence in analyzing and acting on marketing data.

Preferred

  • Advanced social knowledge.
  • Monitoring new social trends and products and evaluating their application to clients.

Benefits

  • health insurance
  • vision insurance
  • dental insurance
  • 401(k)
  • Healthcare Flexible Spending Account
  • Dependent Care Flexible Spending Account
  • vacation days
  • sick days
  • personal days
  • paid parental leave

Beauty Co-Lab

Beauty Co-Lab (BCL) is a bespoke Omnicom Group unit for L’Oréal USA delivering an industry-leading agency solution that drive business growth and transformation. We deliver data-driven, audience first full-funnel strategies that move people from consumers to brand advocates. For more than a century, L’Oréal has devoted its energy, innovation, and scientific excellence solely to one business: Beauty, with the goal of offering each and every person around the world the best of beauty in terms of quality, efficacy, safety, sincerity and responsibility to satisfy all beauty needs and desires in their infinite diversity. At BCL, our mission is to co-create what's next and our team of beauty champions and media challengers possess modern media, commerce and analytics skillsets to keep pace with the rapidly changing ecosystem and reflect the wonderful diversity of the consumers and communities we serve. We are passionate about beauty, media and technology - if you are too, please check out our job listings and consider joining our team.

Founded in 2023
New York, New York, USA
295 employees (57 in marketing)

Headcount Trend

Current headcount: ~295

Marketing Team

Marketing Team Size
39 (13% of company)
Median Career Experience
12 years
Median Tenure
2.1 years
Marketing Roles Posted (Last 30 Days)
8