Manager, North America Trade Communications

USA (Remote)

$75K/yr – $105K/yrManager5+ years expFull time

Posted 1 day ago

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Job Summary

You will own the development and execution of North American trade communications strategies and advisor-focused campaigns to drive engagement, leads, and revenue.

  • Translate business objectives into advisor-facing messaging and sales enablement assets
  • Lead multi-channel B2B lifecycle programs and cross-functional campaign execution
  • Collaborate with Sales, Partnerships, and Creative teams to optimize messaging and performance

Job Description

Responsibilities

  • sDevelop and execute North American trade communication strategies, messaging frameworks, and communication calendars
  • .Establish communication governance, priorities, standards, and best practices across advisor-facing channels
  • .Translate business objectives into compelling advisor-facing messaging, campaign briefs, content, and sales enablement materials
  • .Lead B2B lifecycle marketing and communication initiatives that drive engagement, lead quality, pipeline growth, and revenue
  • .Manage advisor-facing communications, including newsletters, resource guides, email campaigns, social communities, portals, training platforms, events, and partner communications
  • .Support Sales and Partnership teams with advisor-ready assets, tools, and communications that reinforce Collette's value proposition
  • .Manage trade organization partnerships, sponsorships, industry events, activations, and related communication deliverables
  • .Collaborate with internal stakeholders, Project Management, and Creative teams to ensure effective and timely campaign execution
  • .Monitor communication performance, advisor feedback, and industry trends to optimize messaging, channel effectiveness, and engagement
  • .Support additional advisor-focused initiatives and other duties as assigned

Requirements

  • s:Bachelor's degree in Marketing, Communications, Public Relations, Business, Journalism, or a related fiel
  • d.5–10+ years of experience in communications, marketing, content strategy, PR, sales enablement, channel marketing, or related discipline
  • s.Strong knowledge of strategic communications, B2B marketing, lifecycle marketing, sales enablement, and audience engagement strategie
  • s.Experience communicating with travel advisors, host agencies, consortia, trade partners, or other B2B audiences; travel industry experience preferre
  • d.Excellent writing, editing, storytelling, message development, and presentation skill
  • s.Proven ability to develop communication strategies, manage content programs, and execute multi-channel campaign
  • s.Strong project management, organizational, and stakeholder management skills with the ability to balance competing prioritie
  • s.Experience with CRM systems, marketing automation platforms, analytics tools, digital marketing channels, and AI-enabled technologie
  • s.Strong analytical, problem-solving, and decision-making skills with the ability to leverage data and insights to drive continuous improvemen
  • t.Ability to build relationships, influence cross-functional teams, and collaborate effectively with internal and external partner

Preferred

  • t.Ability to build relationships, influence cross-functional teams, and collaborate effectively with internal and external partner
  • s.Knowledge of trade organizations, sponsorships, partner activations, and advisor engagement strategies preferre
  • d.Adaptable, innovative, and customer-focused, with a passion for advisor success and continuous learnin
  • g.

Benefits

  • Health & Well ness: Medical, Dental, and Vision coverage—plus a Peloton One Membership to keep you m
  • ovingTime Off: Generous PTO, paid holidays, and your birt
  • hday!Volunteer Time: Paid hours to give back to causes you care
  • aboutFinancial Secu rity: 401(k) with company
  • matchFamily Sup port: Paid parental leave, paid bereavement leave and access to our Employee Assistance Pr
  • ogramCareer Gr owth: Tuition reimbursement to help you level up your s
  • killsExclusive travel discounts, incentives and
  • more!
Collette logo

Collette

At Collette, the happiness of our travelers, partners, and employees has been our roadmap since 1918. Headquartered in Pawtucket, Rhode Island, with divisions in Canada and Australia, Collette offers more than 170 expertly guided tours across all seven continents. Our purpose? To craft experiences that spark understanding, dive deeper into culture, and venture off the well-worn path. We’re not afraid to break stereotypes — and this has allowed us to become the leader in the evolution of guided travel.Travel should be a force for good and we take pride in delivering experiences that enhance the lives of our travelers while enriching the communities we visit. From our charitable Collette Cares initiatives to our support of the travel professional community, we are building connections that make a positive impact. Our core values – Be Happy, Be Responsible, Be Trailblazers, Be the Legacy – guide us and aspire us to be the best version of ourselves. Every member of our team plays a key role in delivering those special, life-changing moments for our travelers, partners and eachother. Consider a career with Collette, visit www.gocollette.com/careers to learn more!

Founded in 1918
Pawtucket, Rhode Island, USA
901 employees (274 in marketing)

Traffic Signals

Monthly Visitors
331.8K
Monthly Google Ads Budget
$67.9K
Traffic Source Mix
Search
45%
Direct
41.8%
Referral
10.9%
Social
1%
Paid
1.2%

Headcount Trend

Current headcount: ~901

Marketing Team

Marketing Team Size
70 (8% of company)
Marketing Roles Posted (Last 30 Days)
2

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