Manager, Music & Digital Content Marketing (Film • TV • Music)

Hackensack, NJ (Hybrid)

Salary Not AvailableManagerTemporary

Posted 7 days ago

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Job Summary

Own and drive digital content marketing campaigns for music, film, and TV across major platforms, creating multimedia content, analyzing performance, and coordinating with PR to amplify reach.

  • Lead end-to-end campaign execution across social platforms
  • Create and optimize multimedia content for storytelling
  • Analyze performance data to guide strategy and collaboration

Job Description

Responsibilities

  • Develop and execute comprehensive digital marketing campaigns for music, film, and TV content across social media platforms such as Facebook, Instagram, Twitter, TikTok, and YouTube.
  • Create engaging content including graphics, videos, photography, and written posts using Adobe Creative Suite tools like Photoshop and Illustrator to enhance visual storytelling.
  • Manage social media accounts with tools like Hootsuite and Buffer to schedule posts, monitor engagement, and ensure consistent brand messaging.
  • Conduct social listening and analyze social media analytics to gauge campaign effectiveness, audience sentiment, and emerging trends.
  • Implement SEO strategies and keyword research to improve content discoverability across digital channels.
  • Coordinate with public relations teams to craft press releases and manage media outreach that amplifies campaign reach.
  • Monitor digital marketing performance using Google Analytics and marketing online analytics tools; prepare reports to inform future strategies.
  • Oversee paid advertising campaigns on Facebook Advertising and other platforms to boost content visibility and audience growth.
  • Engage with fans and industry partners through relationship management efforts on social media channels to foster community loyalty.
  • Ensure all content aligns with branding guidelines while maintaining high standards of proofreading and media editing quality.

Requirements

  • Proven experience in digital marketing within the entertainment industry—film, TV, or music—demonstrating successful campaign execution.
  • Strong proficiency in social media management tools such as Hootsuite or Buffer; experience with social media content creation and scheduling.
  • Expertise in graphic design software including Adobe Photoshop, Illustrator, and video editing tools for multimedia content production.
  • Knowledge of SEO best practices, keyword research techniques, web analytics (Google Analytics), and media performance analytics.
  • Familiarity with social listening tools and social media platforms’ algorithms to optimize engagement strategies.
  • Ability to analyze marketing data effectively to monitor performance metrics and adjust campaigns accordingly.
  • Excellent content writing skills combined with a keen eye for proofreading to ensure clear messaging across all channels.
  • Strong relationship management skills for collaborating with internal teams, external partners, and media outlets.
  • A proactive attitude with the ability to manage multiple projects simultaneously in a fast-paced environment.

Preferred

  • Industry contacts including radio and distribution a plus!
  • Large social media presence and proven growth experience a plus, plus!