Manager, Media at Hunter | New York City, NY | $70K/yr – $85K/yr

Hunter

Manager, Media

New York City, NY (Hybrid)

$70K/yr – $85K/yrManager3+ years expFull time

Posted 4 weeks ago

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Job Summary

Own earned media across traditional and new outlets by spotting trends, securing coverage, and shaping results, while partnering across teams to land programs that travel with shifting GEO and AI discovery models.

Beat ownership: lead trend spotting, platform navigation, and coverage strategy from pitch to recap.
Audience and channels: balance traditional outlets with newsletters, Substacks, podcasts, and digital creators to build advocacy.
Collaboration and logistics: run multi-project programs with cross-city teams and travel as needed.

Job Description

Responsibilities

Be a Headline Junkie: You live and breathe the news and have your pulse on the consumer, technology, entertainment, and lifestyle media landscapes. You recognize when a trend is bubbling up and work quickly to figure out how our clients can authentically enter the conversation.
Understand Emerging Platforms: You know how people consume news today and understand the developing media ecosystem. You are just as comfortable navigating niche newsletters, Substacks, podcasts, and digital news creators as you are with traditional outlets. You follow the key news influencers shaking up social media and know how to build the earned relationships that turn them into brand advocates.
Secure the Coverage: You will play an integral role in the entire earned media lifecycle, from strategy development and planning to pitching, staffing, and recapping results.
Navigate the New: Have a deep understanding of emerging media, know your way around GEO (Generative Engine Optimization) and understand how LLMs/AI are changing the way people discover and consume news.
Drive Collaboration: Participate in agency brainstorms for new business and current programs, bringing a media-first lens to every creative idea.
Stay Cool Under Pressure: Juggle multiple high-stakes projects and tight deadlines without breaking a sweat.
Be Agile: Travel to client locations, headquarters, or staff events when asked, and work effectively with team members across different cities and time zones.

Requirements

The Experience: 3-4 years of PR agency experience where you’ve truly "earned your stripes" in media outreach and strategy.
The Knowledge: A degree in PR, Journalism, Communications, or a related field.
The Tools: You’re a pro with the industry’s "greatest hits" like Muckrack, Meltwater, Podchaser, and Critical Mention, plus the usual Microsoft Office suite.
The Network: You have a rolodex of traditional and non-traditional media contacts that you’ve developed relationships with over the years and will actually pick up when you call. You're one of the first to find out when a key contact moves to a new outlet or goes the freelancer route.

Benefits

a hybrid work model;
a “work from anywhere in the US” policy (up to four weeks a year);
a year-round staff training and development curriculum;
a staff-led Action Group dedicated to DEI excellence in the agency and industry (read our DEI statement here: https://hunterpr.com/dei/)
Bring Your Parents (And Kids) to Work Days, regular volunteer Days of Service, mid-day Cupcakes and Cocktails mixers and epic Halloween and holiday parties.

Hunter

HUNTER is an award-winning, integrated marketing communications firm with offices in New York, Los Angeles, Chicago, and London and partnerships that extend our reach globally. Our 300+ person firm, recently bolstered by combining forces with KWT Global, employs a powerful blend of marketing solutions for corporate and consumer clients including public relations, social and digital media, experiential marketing, influencer and talent relations, multicultural outreach, and content creation and distribution across all platforms to earn attention and drive positive reputation for some of the world’s best known and most beloved companies and brands. Founded in 1989, HUNTER proudly serves a broad range of consumer and corporate communications needs across the food + beverage, wine + spirits, technology, fashion + lifestyle, home, travel + hospitality, health, beauty, financial and professional services, and education sectors. Our motto is “We Earn It,” and at HUNTER we focus on doing so in three key areas: earning attention, earning client relationships, and earning staff dedication. Our creative approach, client service orientation, and values-driven culture have led to one of the longest average staff tenures and most enduring client relationships in the business including TABASCO® Pepper Sauce, our first client over 36 years ago and still a client today. For more information, please visit:hunterpr.comwww.facebook.com/HunterPRinstagram.com/HunterPRNYFor job and internship opportunities, please visit: www.hunterpr.com

Founded in 1989

New York, New York, USA

1K employees (113 in marketing)

www.hunterpr.com