Manager, Marketing - Content & Partner Marketing at Walmart | Los Angeles, CA

Walmart

Manager, Marketing - Content & Partner Marketing

Los Angeles, CA (Unknown)

Salary Not AvailableManager2+ years exp

Posted 3 months ago

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Job Summary

Drive partner marketing for Walmart’s streaming apps, owning day‑to‑day GTM for SVOD/TVOD/AVOD and WatchFree+ initiatives.

Own day-to-day partner marketing lead for SVOD/TVOD/AVOD and WatchFree+ initiatives.
Must-have: Demonstrated experience in entertainment/streaming, digital distribution, and/or connected TV.
Standout: Cross-functional GTM execution with 360° campaigns and data-driven optimizations.

Job Description

Responsibilities

Serve as day-to-day marketing lead for SVOD/TVOD/AVOD app partner and WatchFree+ initiatives.
Onboard new partners for marketing readiness, launch planning, and asset delivery/QC.
Implement 360° go-to-market campaigns for launches, tentpoles, promo offers, and content features.
Communicate and execute cohesive content strategy across VIZIO marketing landscape and product marketing campaigns.
Maintain the marketing calendar and AirTable tracking; route approvals across stakeholders.
Report results, share recaps for quarterly business reviews, and recommend optimizations using performance data.

Requirements

Demonstrated experience in entertainment/streaming, digital distribution, and/or connected TV; app/FAST experience preferred.
Proven partner marketing and integrated campaign execution across cross-functional teams.
Advanced PowerPoint and executive-ready presentation skills; confident client-facing communicator.
Strong analytics fluency (e.g., Tableau) to translate insights into content and campaign decisions.
Project management strength managing high campaign volume, timelines, assets, and approvals.
Bachelor’s degree in Business, Communications, or related field and 2 years' experience in marketing or related field OR 4 years' experience in marketing or related field.

Preferred

Brand Management
Contract Management
Marketing
Responsible for third party vendor relationships
Working on cross-functional teams or projects

Benefits

At Walmart, we offer competitive pay as well as performance-based bonus awards and other great benefits for a happier mind, body, and wallet.
Health benefits include medical, vision and dental coverage.
Financial benefits include 401(k), stock purchase and company-paid life insurance.
Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting.
Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more.
You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes.
The amount you receive depends on your job classification and length of employment.
It will meet or exceed the requirements of paid sick leave laws, where applicable.
For information about PTO, see https://one.walmart.com/notices.
Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart.

Walmart

3.3 Glassdoor

Sixty years ago, Sam Walton started a single mom-and-pop shop and transformed it into the world’s biggest retailer. Since those founding days, one thing has remained consistent: our commitment to helping our customers save money so they can live better. Today, we’re reinventing the shopping experience and our associates are at the heart of it. When you join our Walmart family of brands, you’ll play a crucial role in shaping the future of retail, improving millions of lives around the world. We are ecstatic to have been named a Great Place to Work® Certified May 2023 – May 2024, Disability: IN 2023 Best Places to Work, and Fast Company 100 Best Workplaces for Innovators 2023. This is that place where your passions meet purpose. Join our family and build a career you’re proud of.

Founded in 1962

Bentonville, Arkansas, US

530K employees (30,620 in marketing)

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54% recommend to a friend

77% CEO approval