Manager, Marketing and Communications

Dallas, TX (On-site)

$45K/yr – $55K/yrManager2+ years expFull time

Posted 3 months ago

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Job Summary

Own media relations and marketing operations for a major arboretum, coordinating cross-functional campaigns, press activity, and event communications to drive earned coverage and sponsor impact.

  • Marketing Operations: manage the calendar and intake through Monday.com, coordinate approvals and asset handoffs.
  • Media Relations: build targeted lists, conduct outreach, track placements, and maintain press kits.

Job Description

Responsibilities

  • Manage marketing calendar, daily project flow across the Marketing team using Monday.com, ensuring all tasks, timelines, and deliverables are current and clearly defined across campaigns, events, and seasonal programming
  • Intake, assign, and track all internal marketing requests while keeping stakeholders informed and accountable to deadlines and final delivery
  • Route projects through review, approval, and final delivery with no breakdowns in process
  • Track budgets, invoices, and vendor coordination as projects move through production
  • Partner across departments including Advancement, Education, Membership, Events, Horticulture, Operations, and Public Events to collect inputs and secure approvals
  • Coordinate printing, production timelines, and delivery of materials across the property
  • Assist with reporting and compiling data for campaign recaps and impact reports for sponsors and other supporters as needed
  • Write, manage, and deploy press releases, media alerts, and event communications from draft through distribution
  • Build and maintain targeted media lists across local, regional, and relevant vertical outlets
  • Manage media outreach and distribution, ensuring communications reach the right audiences
Dallas Arboretum & Botanical Garden logo

Dallas Arboretum & Botanical Garden

The Dallas Arboretum, one of the most beautiful outdoor attractions in Dallas, features 66 acres of spectacular display gardens that showcase incredible seasonal flowers, ornamental shrubs, trees and plant collections in a serene setting on White Rock Lake.The Arboretum is home to seasonal outdoor festivals, concerts, art shows and more. Throughout the year, guests enjoy both indoor and outdoor dining in either Restaurant DeGolyer in our historic DeGolyer Estate or on the Lula Mae Slaughter Dining Terrace overlooking downtown Dallas.Guests can also enjoy making memories with friends and family at high tea offered throughout the year. Children and adults alike enjoy year-round education programs on gardening, art, hands-on science, and the gardens offer plenty of outdoor exploration opportunities. The gardens, world-famous for their beauty, are chosen by many brides for their photos and their wedding. The Arboretum has something for everyone in every season. We invite you to visit soon!

Founded in 2018
Dallas, Texas, USA
206 employees (19 in marketing)

Traffic Signals

Monthly Visitors
159.6K
Monthly Google Ads Budget
$88K
Traffic Source Mix
Search
59.9%
Direct
31.7%
Referral
7%
Social
0.9%
Paid
0.4%

Headcount Trend

Current headcount: ~207

Marketing Team

Marketing Team Size
11 (5% of company)

Recent News