Manager, Growth Marketing Experimentation

New York City, NY (Hybrid)

$100K/yr – $160K/yrManager4+ years expFull time

Posted 6 weeks ago

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Job Summary

Own the end-to-end experimentation and measurement loop with clear learning goals, guardrails and a vendor-ready readout that guides optimization across NBCU media. Drive data quality, cross-channel triangulation, and fast, defensible decision memos for the Optimization and Insights teams.

  • Growth/Measurement Ownership: Define the learning agenda, hypotheses, success metrics, and thresholds; approve vendor designs and reject under-powered studies.
  • Vendor Readouts: Lead the measurement partner, align on methods, track SLAs, and produce defensible lift and risk readouts for decisions.
  • Cross-Channel Calibration: Align MMM/MTA inputs and triangulate learnings to inform pacing and channel mix, with mentoring and standardized approaches across teams.

Job Description

Responsibilities
NBCUniversal logo

NBCUniversal

NBCUniversal is one of the world's leading media and entertainment companies. We create world-class content, which we distribute across our portfolio of film, television, and streaming, and bring to life through our theme parks and consumer experiences. We own and operate leading entertainment and news brands, including NBC, NBC News, MSNBC, CNBC, NBC Sports, Telemundo, NBC Local Stations, Bravo, USA Network, and Peacock, our premium ad-supported streaming service. We produce and distribute premier filmed entertainment and programming through Universal Filmed Entertainment Group and Universal Studio Group, and have world-renowned theme parks and attractions through Universal Destinations & Experiences. NBCUniversal is a subsidiary of Comcast Corporation.Our impact is rooted in improving the communities where our employees, customers, and audiences live and work. We have a rich tradition of giving back and ensuring our employees have the opportunity to serve their communities. We champion an inclusive culture and strive to attract and develop a talented workforce to create and deliver a wide range of content reflecting our world.

Founded in 1926
New York, New York, USA
48K employees (18,533 in marketing)

Headcount Trend

Current headcount: ~47.6K

Marketing Team

Marketing Team Size
11,965 (25% of company)
Median Career Experience
17 years
Median Tenure
11.5 years
Marketing Roles Posted (Last 30 Days)
8

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