Manager, Global Performance Marketing

Niles, IL (Hybrid)

$104K/yr – $177K/yrSenior Level7+ years expFull time

Posted 4 weeks ago

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Job Summary

Own the global B2B paid media program and drive pipeline by turning data into clear, actionable optimization across search, social, and programmatic channels.

  • Growth Infrastructure: Own cross-channel paid media strategy and performance with a strict test-and-learn loop.
  • Sales Alignment: Partner with Sales and regional teams to lift lead quality and convert to pipeline across US and Europe.
  • Measurement & Optimization: Translate campaign data and competitive insights into concrete ROI moves and growth opportunities.

Job Description

Responsibilities

  • Full-Funnel Campaign Strategy & Execution
  • Lead global B2B paid media programs across search, social, programmatic, and sponsorships
  • Drive integrated campaigns from awareness through conversion, optimizing for pipeline and revenue
  • Performance & Growth Optimization
  • Own campaign performance and B2B marketing KPIs (CPL, pipeline, conversion rates) tied to strategic business objectives
  • Translate campaign data and competitive insights into clear optimization strategies and growth opportunities
  • Continuously test (creative, messaging, landing pages) to improve ROI
  • Cross-Functional Alignment
  • Partner with Sales, Regional Marketing, and Marketing Ops to improve lead quality and conversion to pipeline
  • Align campaign strategy to business priorities across US and Europe

Requirements

  • 7+ years in performance or digital marketing (B2B preferred)
  • Proven experience managing paid media campaigns across multiple channels
  • Experience driving measurable results (lead generation, pipeline, ROI)
  • Experience leading cross-functional initiatives and/or managing teams or agencies
  • Strong ability to partner with Sales and Marketing stakeholders
  • Deep understanding of campaign measurement, attribution, and optimization
  • Ability to turn data into actionable insights and business recommendations
  • Hands-on experience with platforms like Google Ads, LinkedIn, programmatic, or similar
  • Test-and-learn mindset with strong attention to detail

Preferred

  • Experience in B2B, UC/IT, or global marketing environments
  • Experience working at a media agency

Benefits

  • Our benefits include comprehensive healthcare, mental health and retirement savings plans, generous paid time off programs, employee discounts, professional development opportunities, work-life balance initiatives, employee recognition programs, and volunteering/community involvement opportunities.
  • We offer an Associate-first culture, flexible work arrangements, and opportunity for all.
  • All positions also include an award-winning benefits package.
Shure logo

Shure

For 100 years, Shure Incorporated has developed best-in-class audio products that provide high-quality performance, reliability and value. Our history of innovation and expertise in acoustics, wireless technology, networked audio systems and digital signal processing, enables us to deliver seamless, transparent audio experiences.Our diverse product line includes world-class wired and wireless microphones, networked audio systems and signal processors, conferencing and discussion systems, and award-winning earphones and headphones. This is the official LinkedIn Company page for Shure Incorporated. Follow us for company and industry news, product reviews, “how-to” articles and more.Website: https://www.shure.com/Facebook: https://www.facebook.com/shureincInstagram: https://instagram.com/shureTikTok: https://www.tiktok.com/@shure

Founded in 1925
Niles, Illinois, USA
2.2K employees (179 in marketing)

Traffic Signals

Monthly Visitors
1.5M
Monthly Google Ads Budget
$57.4K
Traffic Source Mix
Search
60.9%
Direct
32.8%
Referral
4.1%
Social
1.5%
Paid
0.7%

Headcount Trend

Current headcount: ~2.2K

Marketing Team

Marketing Team Size
117 (5% of company)
Marketing Roles Posted (Last 30 Days)
2

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