Manager, Global Performance Marketing

Denver, CO (On-site)

Salary Not AvailableManager5+ years expFull time

Posted 3 months ago

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Job Summary

Lead digital performance marketing for a luxury lodge brand, owning paid media across Google Ads and Meta while coordinating with agencies to optimize structure, budget, and conversions.

  • Own end-to-end paid media strategy and optimization across Google Ads, Meta, and partner platforms.
  • Must-have: 5–8 years of hands-on performance marketing with a track record managing agencies.
  • Standout: Close collaboration with external agencies and web/SEO partners to drive measurable ROI.

Job Description

Responsibilities

  • Manage and optimize paid media campaigns across Google Ads, Meta, and other digital acquisition platforms
  • Partnering with external agencies to ensure campaigns are properly structured, targeted, and continuously optimized
  • Monitor campaign budgets, pacing, and performance to maximize ROI
  • Work with an external SEO agency to support organic search visibility and evolving AI-driven discovery
  • Overseeing day-to-day website updates and improvements with the web development agency
  • Optimize the website customer journey through testing, landing page improvements, and conversion rate initiatives
  • Tracking campaign and website performance using GA4 and provide reporting and insights to support commercial decisions
Beckons logo

Beckons

Beckons is a new experiential luxury hospitality brand uniting the globally celebrated Baillie Lodges and Tierra Hotels portfolios into one global collection. Included in the portfolio are nine award-winning luxury lodges spanning four continents: Australia, New Zealand, Chile and Canada. The Beckons brand evolution brings together two of the world’s leading experiential luxury travel companies, each with more than 20 years’ heritage and renowned for delivering a unique brand of hospitality where life-changing adventures combine with luxury lodging. From Southern Ocean Lodge, Longitude 131°, Silky Oaks Lodge, The Louise, and Capella Lodge in Australia, to Huka Lodge in New Zealand, Tierra Atacama and Tierra Patagonia in Chile, and Clayoquot Wilderness Lodge in Canada, every property offers a powerful sense of place and a deeply personal guest experience. Built around journeys of discovery, Beckons invites curious travelers to connect more deeply with place, culture and the natural world through intimate stays in lodges averaging just 25 suites. Guided by a regenerative approach to luxury travel, Beckons goes beyond sustainability to create positive, lasting impact for landscapes, wildlife and the communities who call these remarkable destinations home. The lodges have been recently recognized by some of the world’s most esteemed awards including the Worlds 50 Best List 2025, MICHELIN Keys, Condé Nast Traveler and Travel + Leisure. Led by CEO Michael Crawford, Beckons is set to redefine meaningful luxury travel for a new generation of guests, offering a gateway to some of the world’s most rare and remarkable destinations. Discover more and explore the collection at beckons.com.

Founded in 2003
Denver, North Carolina, USA
86 employees (4 in marketing)

Traffic Signals

Monthly Visitors
14.5K
Traffic Source Mix
Search
56.5%
Direct
28.3%
Referral
10.6%
Social
3%
Paid
1.3%

Headcount Trend

Current headcount: ~86

Marketing Team

Marketing Team Size
4 (5% of company)