Manager, Earned Global Media - MAC

New York, USA (On-site)

$85K/yr – $140K/yrSenior Level5+ years expFull time

Posted 2 months ago

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Job Summary

Drive community strategy and engagement for MAC’s online platforms with cross‑functional collaboration and media outreach.

  • Own growth, engagement, and content aligned with brand voice.
  • Must-have: 5+ years executing campaigns/launches using consumer insights.
  • Standout: Influencer engagement, media opportunities, and crisis preparedness.

Job Description

Responsibilities

  • Develop and execute strategies to build and grow MAC online communities
  • Foster a sense of belonging and encourage active participation among community members.
  • Manage online forums, social media groups, and other community platforms.
  • Identify and engage with relevant influencers and advocates within the community.
  • Monitor community conversations and address inquiries, feedback, and concerns in a timely and professional manner.
  • Organize and host online events (e.g., webinars, AMAs, contests) to boost engagement and community participation.
  • Create engaging content (e.g., blog posts, videos, social media updates) that resonates with the target audience and aligns with the brand's voice.
  • Curate relevant content from other sources to share with the community.
  • Collaborate with internal teams (e.g., marketing, content, social media) to ensure consistent messaging and brand representation.
  • Identify opportunities for positive media coverage and brand mentions in relevant online publications and blogs.

Requirements

  • Position requires 5+ years of experience executing strategy and tactics for key campaigns/launches/initiatives, using consumer insights, business acumen, and marketing expertise to identify and seek guidance for barriers.
  • Mature professional demeanor, particularly for interacting with senior management. Highly confidential.
  • Strong interpersonal skills required and ability to exercise professional discretion and judgment.
  • Proficiency in Microsoft Word, Excel, Outlook, and Power Point
  • Ability to work independently and think creatively and brainstorm new ideas to stay ahead of the market curve
  • Confidently handle a fast-paced global business environment, work well under pressure and able to prioritize, manage multiple priorities and attention to detail.
  • Excellent organization, communication, follow-through and time management skills with a keen eye for detail.
  • Multi-functional, flexible, to handle ever changing priorities.
  • Strong written, oral, and presentation-based communication skills.
  • Well versed in social media and social network activities and trends.
  • Excellent computer skills required - Advanced PowerPoint, Microsoft Word, Excel, Windows, Outlook

Preferred

  • Well versed in social media and social network activities and trends.
Estée Lauder Companies logo

Estée Lauder Companies

3.8 Glassdoor

The Estée Lauder Companies Inc. is one of the world’s leading manufacturers, marketers, and sellers of quality skin care, makeup, fragrance, and hair care products, and is a steward of outstanding luxury and prestige brands globally. The company’s products are sold in approximately 150 countries and territories under brand names including: Estée Lauder, Aramis, Clinique, Lab Series, Origins, M·A·C, La Mer, Bobbi Brown Cosmetics, Aveda, Jo Malone London, Bumble and bumble, Darphin Paris, TOM FORD, Smashbox, AERIN Beauty, Le Labo, Editions de Parfums Frédéric Malle, GLAMGLOW, KILIAN PARIS, Too Faced, Dr.Jart+, the DECIEM family of brands, including The Ordinary and NIOD, and BALMAIN Beauty.To explore our current job openings, go to www.elcompanies.com

Founded in 2007
New York, New York, USA
55K employees (6,397 in marketing)
72% recommend to a friend
72% CEO approval

Traffic Signals

Monthly Visitors
716.7K
Traffic Source Mix
Search
30.2%
Direct
50.3%
Referral
14.5%
Social
4%
Paid
0.7%

Headcount Trend

Current headcount: ~55.2K

Marketing Team

Marketing Team Size
3,910 (7% of company)
Median Career Experience
15 years
Median Tenure
6.7 years
Marketing Roles Posted (Last 30 Days)
5

Funding

Total Funding
$5.2B
Last Raise
$2.5B
Post IPO Equity, 10 months ago

Funding History

  • May 2025
    Post IPO Equity
  • Jun 2024
    Post IPO Debt • $2.5B
  • Feb 2024
    Post IPO Debt • $650M

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