Responsibilities

• Manage all aspects of research projects, from recommending methodologies, identifying suppliers, managing design and scope of research
• Regular engagement with brand marketing teams in order to ensure that research findings and insights are embedded in their business plans and strategies
• Develop analyses using internal and syndicated sources to provide insights and fact-based points of view on key business and strategic priorities and initiation.
• Gather market research and competitive intelligence through a variety of tools and resources
• Provide expertise, coaching and training to brands on how to effectively gather quantitative data and identify relevant customer insights
• Support leadership through ad-hoc requests
• Partners with Innovation, Marketing, in conducting internal and external product testing
• Independently manages all aspects of testing including recruiting, data collection/fielding and the comprehensive reporting of actionable insights