Manager, Brand Services (Fashion & Home)

Bellevue, WA (Hybrid)

$119K/yr – $214K/yrManager5+ years expFull time

Posted 3 months ago

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Job Summary

Drive brand governance and licensee product development for Pokémon home goods, fashion, and apparel with a Brand Services team focus.

  • Must-have: 5+ years in brand management or related consumer products
  • Standout: Leadership of a Brand Services team and cross‑functional licensee collaboration

Job Description

Responsibilities

  • Lead brand governance and execution for licensed products within the home goods, fashion, and apparel categories, ensuring brand integrity, quality, and consistency from concept through commercialization.
  • Manage, coach, and develop the Brand Services team, providing direction, prioritization, and performance management to support efficient operations and strong outcomes.
  • Partner with internal teams and external licensees to guide product development, review and approve submissions, and ensure alignment with established brand requirements and timelines.
  • Oversee multiple projects and licensee relationships within an assigned portfolio, identifying risks, resolving issues, and escalating concerns as needed.
  • Develop and maintain brand guidelines, tools, and training materials to support successful product launches and ongoing brand execution.
  • Collaborate cross‑functionally to support product planning, assess market and competitive insights, and incorporate customer feedback into existing and future products.

Requirements

  • 5+ years of experience in brand management, product development, product management, or a related consumer products field.
  • 1+ year of experience managing or leading a team, with demonstrated ability to coach, prioritize work, and drive results through others.
  • Strong understanding of product development processes and lifecycle, including cross‑functional collaboration from concept through commercialization.
  • Experience within licensing, consumer products, or branded entertainment environments.
  • Proven ability to manage multiple projects and priorities simultaneously while maintaining high standards for quality and follow‑through.
  • Excellent written and verbal communication skills, with the ability to work effectively with internal stakeholders and external partners.
  • Demonstrated professionalism and discretion when handling confidential information.
  • Proficiency with Microsoft Office (Outlook, Excel, PowerPoint, Word) and Adobe Acrobat.
  • Ability to travel domestically and internationally up to 5% of the time.
  • Interest in home goods, fashion, apparel, and/or entertainment‑driven brands (e.g., animation, video games, trading card games) is a plus.

Preferred

  • Additional language skills is a plus.
  • Project management experience and/or implementation of project management tools is a plus.
The Pokémon Company International logo

The Pokémon Company International

Join one of the most popular children’s entertainment properties in the world! The Pokémon Company International, a subsidiary of The Pokémon Company in Japan, manages the property outside of Asia and is responsible for brand management, licensing, marketing, the Pokémon Trading Card Game, the animated TV series, home entertainment, and the official Pokémon website. Pokémon was launched in Japan in 1996. For more information, visit https://corporate.pokemon.com/en-us/

Founded in 1996
Bellevue, Washington, USA
2K employees (569 in marketing)

Traffic Signals

Monthly Visitors
13.6M
Traffic Source Mix
Search
75.3%
Direct
21.5%
Referral
1.9%
Social
1.1%
Paid
0.1%

Headcount Trend

Current headcount: ~2.1K

Marketing Team

Marketing Team Size
375 (18% of company)
Median Career Experience
14 years
Median Tenure
4.5 years

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