Manager - B2B Marketing at Energy Transfer | Dallas, TX

Energy Transfer

Manager - B2B Marketing

Dallas, TX (On-site)

Salary Not AvailableManager5+ years expFull time

Posted 1 month ago

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Job Summary

Own the B2B growth engine for Sunoco’s dealer and partner network with multi‑channel campaigns, strong messaging, and tight marketing‑sales alignment.

Own pipeline growth across digital, social, CRM, events, partnerships, and sales enablement.
Define messaging that differentiates Sunoco in fuel and convenience retail and informs acquisition strategy.
Identify new channels and partnerships to strengthen the pipeline and drive conversions.

Job Description

Own the B2B growth engine for Sunoco’s dealer and partner network across the US, driving pipeline through multi‑channel campaigns, and clear messaging that differentiates Sunoco in fuel and convenience retail.

Growth engine: Lead integrated multi‑channel campaigns across digital, social, CRM, events, partnerships, and sales enablement to grow qualified pipeline.
Messaging and positioning: Develop B2B messaging that communicates Sunoco’s competitive advantages and growth opportunities in the fuel industry.
Acquisition and partnerships: Identify new acquisition opportunities, emerging channels, and partnerships to strengthen pipeline development.
Lead management: Implement and optimize lead qualification, nurturing, and handoff processes to improve conversion rates.
Cross‑functional alignment: Partner with Sales, Account Management, and Operations to align marketing with business development and customer experience.
Media planning and optimization: Lead B2B media planning and performance optimization with agencies and digital teams using attribution and pipeline data.

Energy Transfer

3.9 Glassdoor

Energy Transfer LP (NYSE: ET) owns and operates one of the largest and most diversified portfolios of energy assets in the United States, with more than 125,000 miles of pipeline and associated energy infrastructure. Energy Transfer’s strategic network spans 44 states with assets in all of the major U.S. production basins. Energy Transfer is a publicly traded limited partnership with core operations that include complementary natural gas midstream, intrastate and interstate transportation and storage assets; crude oil, natural gas liquids (“NGL”) and refined product transportation and terminalling assets; and NGL fractionation. Energy Transfer also owns Lake Charles LNG Company, as well as the general partner interests, the incentive distribution rights and approximately 34% of the outstanding common units of Sunoco LP (NYSE: SUN), and the general partner interests and approximately 47% of the outstanding common units of USA Compression Partners, LP (NYSE: USAC).

Founded in 1996

USA

7.3K employees

www.energytransfer.com

79% recommend to a friend

89% CEO approval