Responsibilities

• ABM Intelligence Platform Ownership and Governance – Own end-to-end strategy, configuration, governance, and optimization of the account intelligence and predictive analytics capability
• ABM Intelligence Platform Ownership and Governance – Ensure data integrity, signal accuracy, buying-group alignment, and standardized usage across Marketing, Sales, and Revenue Operations
• ABM Intelligence Platform Ownership and Governance – Define and maintain account qualification frameworks including MQAs, buying group readiness, and stage progression models
• ABM Intelligence Platform Ownership and Governance – Establish governance for predictive scoring, segmentation logic, orchestration triggers, and activation thresholds
• ABM Intelligence Platform Ownership and Governance – Partner with Revenue Operations to align account data models and opportunity structures within CRM
• Intent-to-Revenue Activation – Operationalize third-party intent, engagement, and fit signals into prioritized sales and marketing plays
• Intent-to-Revenue Activation – Translate predictive insights into scalable workflows across marketing automation and CRM systems
• Intent-to-Revenue Activation – Align territory mapping, account prioritization, and SLA-based routing frameworks with Sales Operations
• Intent-to-Revenue Activation – Ensure seamless signal flow into downstream activation and orchestration platforms
• Intent-to-Revenue Activation – Continuously refine activation criteria and qualification thresholds based on performance data

Requirements

• 7+ years of experience working with Marketing Platforms.
• 3+ years of experience in 6sense including predictive modeling, intent configuration, buying group management, MQA frameworks, and sales intelligence activation
• 5+ years of experience on Marketo for lifecycle automation, account-based nurture, and scoring alignment
• 3+ years of experience with Adobe B2B Journey Optimizer for cross-channel account journey orchestration

Preferred

• Proficiency in Salesforce integration and Revenue Operations alignment
• Strong understanding of ABM measurement frameworks, pipeline attribution, and revenue analytics

Benefits

• Accenture offers a market competitive suite of benefits including medical, dental, vision, life, and long-term disability coverage, a 401(k) plan, bonus opportunities, paid holidays, and paid time off. See more information on our benefits here:
• U.S. Employee Benefits | Accenture