Manager - Annual Giving and Donor Engagement

Annapolis, MD (Unknown)

$105K/yr – $140K/yrManager7+ years expFull time

Posted 2 months ago

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Job Summary

Drive annual giving and donor stewardship for AAMC and DCMC Foundations, with multi-channel campaigns and cross-functional collaboration.

  • Must-have: 7+ years in fundraising or annual giving with proven campaign success.
  • Standout: Leadership of multi-stakeholder campaigns and cross-functional alignment.

Job Description

Responsibilities

  • Develop and execute comprehensive annual giving strategies for the AAMC and DCMC Foundations.
  • Oversee the planning and implementation of annual fund campaigns, direct mail efforts, and multi-channel appeals.
  • Establish revenue goals, track performance metrics, and adjust strategies to maximize donor participation and retention.
  • Identify opportunities to grow the annual fund pipeline and strengthen donor acquisition and renewal efforts.
  • Execute key special giving campaigns
  • Lead and execute the Luminis Health Employee Giving Campaign, including strategy development, messaging, volunteer engagement, and campaign performance tracking.
  • Collaborate with internal stakeholders to drive employee participation and cultivate a culture of philanthropy across the organization.
  • Ensure consistent, compelling messaging across print, digital, social media, email, and web platforms.
  • Guide the development of content that communicates impact, highlights donor stories, and advances fundraising priorities.
  • Partner cross-functionally to align communications with broader organizational goals

Requirements

  • Bachelor’s degree required; advanced degree preferred.
  • 7+ years of progressive experience in fundraising, annual giving, marketing, or donor engagement.
  • Demonstrated success in executing annual fund and direct mail campaigns.
  • Experience managing integrated marketing and communications strategies.
  • Strong project management skills with the ability to manage multiple priorities and deadlines.
  • Proven leadership and team and volunteer management experience.
  • Excellent written and verbal communication skills.
  • Experience in nonprofit fundraising, healthcare philanthropy preferred.

Benefits

  • Medical, Dental, and Vision Insurance
  • Retirement Plan (with employer match for employees who work more than 1000 hours in a calendar year)
  • Paid Time Off
  • Tuition Assistance Benefits
  • Employee Referral Bonus Program
  • Paid Holidays, Disability, and Life/AD&D for full-time employees
  • Wellness Programs
  • Employee Assistance Programs and more
  • Benefit offerings based on employment status
Luminis Health logo

Luminis Health

Luminis Health is a nationally recognized health system in Maryland. With more than 700 inpatient beds and nearly 100 sites of care across the region, including Anne Arundel Medical Center, Doctors Community Medical Center, J. Kent McNew Family Medical Center, Pathways, and Luminis Health Clinical Enterprise, we are committed to providing easy access to high-quality care, near to where people, live, work and play. Luminis Health believes that health and wellness are fundamental to everyone and by working side by side with our community, patients, and partners, we generate a positive impact for all. We are committed to diversity and addressing health equity. We believe access to healthcare should be refreshingly easy. Our R.I.S.E. values of Respect, Inclusion, Service, and Excellence guide how we work together every day. We will enhance the health of the people and communities we serve, because we believe that we're better together. All of us.

Founded in 2019
Annapolis, Maryland, USA
3.1K employees (28 in marketing)

Traffic Signals

Monthly Visitors
261K
Monthly Google Ads Budget
$51.8K
Traffic Source Mix
Search
38.3%
Direct
43.9%
Referral
17.2%
Social
0.2%
Paid
0.4%

Headcount Trend

Current headcount: ~4.4K

Marketing Team

Marketing Team Size
22 (1% of company)

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