Own live streaming engagement and content production for social channels, tying into campaigns, events, and SEO while measuring performance.

• Host live streaming sessions across various social media channels, including Facebook, Instagram, and TikTok, ensuring high energy and audience engagement throughout
• Plan and prepare content calendars to align with marketing campaigns, product launches, or special events
• Interact with viewers in real-time by answering questions, encouraging participation, and fostering a lively community atmosphere
• Collaborate with the marketing team to develop creative visual content using Adobe Photoshop, Adobe Illustrator, and Adobe Creative Suite tools
• Utilize social listening tools like Hootsuite and Buffer to monitor audience feedback and trending topics for timely content adaptation
• Optimize live streams for SEO by incorporating relevant keywords and hashtags to increase discoverability
• Analyze web analytics and social media metrics using Google Analytics and web analytics tools to measure engagement success and inform future strategies