Responsibilities

• Cross-Functional Campaign Support Coordinate the operational logistics around campaign launches — approvals, QA checklists, data validation — without owning creative strategy or campaign timelines (that stays with the lifecycle marketing strategists/managers) Act as the point person other teams go to when they need something from lifecycle marketing (data, reporting, compliance status), keeping the core team focused on strategy and execution Reporting & Stakeholder Requests Own the intake and triage process for reporting and campaign requests from internal stakeholders (leadership, sales, product, finance) Build and maintain recurring reporting workflows so standard requests are self-serve or fast to fulfill Partner with Analytics/BI to ensure lifecycle marketing metrics are accurate, consistently defined, and audit-ready Translate raw campaign data into clear, decision-ready summaries for non-marketing stakeholders Keep stakeholders informed on campaign status and launch timing, providing clear, proactive updates so teams downstream (sales, CX, product, etc) ESP & Data Management Manage day-to-day data hygiene, segmentation logic, and list management within the ESP(s) [ex. Braze, Customer.io, Iterable] Own data governance for lifecycle marketing: suppression lists, consent/preference data, field mapping, and integration health between the ESP and upstream data sources (CRM, CDP, data warehouse) Troubleshoot data discrepancies and system issues that affect campaign targeting or reporting accuracy Maintain documentation of data schemas, naming conventions, and workflows so the system stays auditable and scalable Legal & Compliance Coordination Serve as the primary liaison between Lifecycle Marketing, Content and Legal/Compliance for campaign reviews, approvals, and sign-offs Track copy and content review requests through to resolution, ensuring nothing stalls in the queue and deadlines are met Maintain a clear record of approved language, disclosures, and compliance requirements so the team isn't re-litigating the same questions campaign after campaign Flag regulatory or compliance risk areas proactively (ex. TCPA, CAN-SPAM, CCPA/state privacy law considerations) before they become blockers

Requirements

• 3-5 years in marketing operations, lifecycle/CRM marketing, or a similar hybrid marketing + data/compliance role
• Hands-on experience with at least one major ESP (Braze, Customer.io, Iterable, Salesforce Marketing Cloud, etc.)
• Comfort working directly with Legal/Compliance stakeholders and translating legal requirements into marketing-team practice
• Strong data literacy — comfortable in spreadsheets, SQL a plus, and confident building/maintaining reporting dashboards
• Excellent organizational instincts, eagerly applied to marketing operations and governance
• Clear, low-ego communicator who can manage multiple stakeholder requests without dropping details

Benefits

• Hippo treats its team members with the same level of dedication and care as we do our customers, which is why we're fortunate to provide all of our Hippos with: Healthy Hippos Benefits - Multiple medical plans to choose from and 100% employer covered dental & vision plans for our team members and their families. We also offer a 401(k)-retirement plan, short & long-term disability, employer-paid life insurance, Flexible Spending Accounts (FSA) for health and dependent care, and an Employee Assistance Program (EAP). Equity - This position is eligible for equity compensation. Training and Career Growth - Training and internal career growth opportunities. Flexible Time Off - You know when and how you should recharge. Little Hippos Program - We offer 12 weeks of parental leave for primary and secondary caregivers. Hippo Habitat - Snacks and drinks available and catered lunches for onsite employees.