Lifecycle & CRM Growth Manager

Statesboro, GA (Remote)

Salary Not AvailableMid LevelFull time

Posted 3 months ago

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Job Summary

Drive CRM content strategy and lifecycle communications across email, WhatsApp, and SMS, with hands-on campaign and flow building in Customer.io.

  • Must-have: Proven CRM/lifecycle/email marketing experience and strong writing for conversion.
  • Standout: Hands-on Customer.io workflow creation, QA, and segment-driven timing.
  • High autonomy to experiment, optimize spend, and maintain hygiene across campaigns.

Job Description

Responsibilities

  • Own the monthly CRM content strategy and content plan.
  • Write and adapt content for email, WhatsApp, and SMS for different segments and funnel stages.
  • Build campaigns and automated flows in Customer.io, including QA before sending.
  • Understand segments, user statuses, and customer journey stages to choose the right message and timing.
  • Maintain CRM hygiene: clean segments, correct statuses, stable flows, and up-to-date templates.
  • Monitor Email/WhatsApp/SMS spending and apply smart routing to lower-cost channels.

Requirements

  • Fluent level of English. Knowing Spanish is a strong plus.
  • Proven experience in CRM / lifecycle / email marketing.
  • Strong content thinking: ability to turn user pains into conversion-driven messaging.
  • Experience creating FOMO-based communication (deadlines, limits, opportunity cost).
  • Ability to think strategically, not just follow briefs.
  • High attention to detail and operational discipline.
  • Strong writing skills with the ability to adapt tone across segments and funnels.
  • Experience with Customer.io is a strong plus.

Preferred

  • Knowing Spanish is a strong plus.
  • Experience with Customer.io is a strong plus.

Benefits

  • Direct impact on revenue and core business metrics.
  • High autonomy to explore, test, and improve processes.
  • Competitive compensation.
  • Fully remote collaboration.
  • Work alongside an experienced, global professional team.
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TripleTen

TripleTen is the premier online coding bootcamp for career changers who are ready to stop dreaming and start building.We provide flexible, beginner-friendly programs that turn complete beginners into job-ready tech professionals—without quitting their day jobs. Our graduates have landed roles at Amazon, Google, Accenture, and beyond. With an 82% employment rate and a job guarantee (yes, really), we’re not just another bootcamp. We’re your launchpad.We offer immersive, part-time and full-time bootcamps in:Software EngineeringQuality AssuranceBusiness Intelligence AnalyticsCyber SecurityUX/UI DesignAI and Machine Learning (updated from Data Science) AI Automation (new!)Our programs range between $9,040 and $17,950, with monthly payment options starting as low as $190. Each bootcamp includes access to a fully interactive platform, real-world projects, and support from tutors with 5+ years of industry experience. You’ll get detailed, line-by-line code reviews, resume and interview prep, and yes—moral support when you hit a wall at 2am.And we don’t leave you to figure it out alone. You’ll have Dot, our AI-powered assistant that answers questions in seconds, and a dedicated career team to help you build a professional profile, prepare for interviews, and land a role in your new field. If you don’t? You’ll get your tuition refunded.We’ve helped over 5,000 students build portfolios with 6 to 15 hands-on projects that show real employer-ready skills. 80% of our students had no tech background before joining—and now they’re thriving in tech careers that actually excite them.TripleTen exists to remove barriers, rewrite stories, and help people find careers they don’t dread.If you're ready to change your life—we're ready to help.

Founded in 2019
Salt Lake City, Utah, USA
1.8K employees (91 in marketing)

Traffic Signals

Monthly Visitors
1.7M
Monthly Google Ads Budget
$650.5K
Traffic Source Mix
Search
29.6%
Direct
59%
Referral
5.3%
Social
4.1%
Paid
1.8%

Headcount Trend

Current headcount: ~1.8K

Marketing Team

Marketing Team Size
59 (3% of company)