Responsibilities

• Leasing and Sales Goals: Achieve individual monthly leasing goals as well as contribute meaningfully to occupancy target for assigned properties.
• Utilize CRM software to follow daily up with leads, check lead statuses, and implement strategies to drive tours and applications.
• Marketing Strategy and Analysis: Develop and execute proactive marketing plans to support occupancy and renewal goals.
• Implement and manage social media marketing strategies on at least two platforms to generate additional leads.
• Execute prospect gathering events on a weekly basis to ensure appropriate lead flow.
• Maintain and update a competitive “Us vs. Them” matrix, conduct site visits, and stay updated on market trends.
• Actively shop and tour competitor properties and maintain the “Market Survey”.
• Prospect and Lead Engagement: Cultivate strong, ongoing relationships with both potential and current residents to encourage lease renewals and referrals.
• Assist with all leasing paperwork from application to move-in, including renewals.
• Answer inquiries, show apartments, and create tailored sales pitches to convert maximum number of leads to signed leases.
• Support future residents through the move-in process, including reviewing lease agreements, community rules, and property amenities.
• Customer Service: Ensure a high level of customer service to enhance prospect/future resident satisfaction within a luxury environment.
• Property Presentation and Maintenance: Collaborate with maintenance and housekeeping to ensure show units, tour routes, and common areas are clean and well-maintained.
• Resident Activities and Communication: Support community engagement by attending assigned resident activities and assisting in the creation of newsletters.
• Administrative and Management Support: Organize and maintain resident files per company procedures.