Lead, Social Media & Influencer Marketing at Pindrop | USA | $136K/yr – $164K/yr

Lead, Social Media & Influencer Marketing

USA (Remote)

$136K/yr – $164K/yrSenior Level12+ years expFull time

Posted 4 weeks ago

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Job Summary

Own executive social voice at scale and turn LinkedIn into a revenue channel backed by ghostwritten C-suite content; align social with PR, influencer, and analyst relations to drive inbound demand; prove social impact with revenue-linked dashboards and pipeline metrics.

Executive ghostwriting and platform management that translates security concepts into authoritative narratives.
LinkedIn as a measurable owned media channel driving pipeline, not vanity metrics.
Influencer and PR collaboration to build practitioner awareness and co-created content that scales.

Job Description

Execute the social media strategy across LinkedIn, Meta, and X by treating LinkedIn as a revenue engine that converts high-intent traffic into demos.
Manage the social content calendar in partnership with PMM, PR, and Design to ensure every update directly supports our go-to-market objectives.
Drive our social media executive voice initiatives by ghostwriting authoritative, high-signal content for the C-suite that advances our product narrative.
Prioritize social media engagement on conversations that matter, ensuring Pindrop adds value to threads with the highest potential for inbound interest.
Quantify social media performance by reporting on pipeline influence and share of voice to prove revenue impact rather than settling for vanity metrics.
1 5% Travel to key industry events and conferences to build relationships and represent Pindrop.
Maintain availability for strategic communication to support urgent cross-functional initiatives.
Elevate our long-term social strategy by tracking platform shifts and algorithm changes to ensure Pindrop remains at the forefront of the security conversation.
Establish the editorial best practices that govern our brand voice, ensuring every asset we ship is unmistakably authoritative and high-signal.
Maintain an uncompromising quality bar by reviewing every piece of content before it goes live to ensure it meets our rigorous standards for strategic impact.

Pindrop

3.9 Glassdoor

Pindrop® solutions are leading the way to the future of voice by establishing the standard for security, identity, and trust for every voice interaction. Pindrop solutions protect some of the biggest banks, insurers, and retailers in the world using patented technology that extracts an unrivaled amount of intelligence from every call encountered. Pindrop solutions help detect fraudsters and authenticate callers, reducing fraud and operational costs, while improving customer experience and protecting brand reputation. Pindrop solutions have been implemented in 8 of the top 10 US banks and 5 of the top 7 US life insurers. Additionally, 70% of Pindrop US customers are Fortune 500. Pindrop, a privately held company, headquartered in Atlanta, GA, was founded in 2011 and is venture-backed by Andreessen Horowitz, Citi Ventures, Felicis Ventures, CapitalG, GV, and IVP. For more information, please visit pindrop.com.

Founded in 2011

Atlanta, Georgia, USA

330 employees (19 in marketing)

pindrop.com

78% recommend to a friend

83% CEO approval