Lead, Brand Experience & Marketing

Vero Beach, FL (On-site)

Salary Not AvailableSenior Level3+ years expFull time

Posted 6 weeks ago

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Job Summary

Own on-site brand experiences and sponsorship delivery for events, coordinating content, media outreach, and partner activations to lift attendee engagement and sponsor value.

  • Marketing Execution: own event branding, activations, and guest engagement across key MLB events.
  • Media & Content: drive social content, signage, and vendor coordination to raise brand visibility.
  • Partnerships & Revenue: manage sponsor deliverables, data-driven reporting, and cross-promotional opportunities to support renewals.

Job Description

Own on-site brand experiences and sponsorship delivery for events, coordinating content, media outreach, and partner activations to lift attendee engagement and sponsor value.

  • Marketing Execution, Brand Experience, and Media Relations
  • Assist in scheduling and creating content for advertising campaigns, utilizing both traditional, digital, and social media platforms
  • Serve as a primary contributor to the development and management of content for the JRTC’s social media channels
  • Create basic marketing graphics and internal and external signage as required
  • Generate sales leads through networking, outreach, and targeted email campaigns in alignment with the JRTC’s marketing strategy
  • Manage and archive facility/event photos and videos; serve as a primary contact for third-party photographers and videographers
  • Support community-facing and marquee events through strong on-site brand and guest experience education
  • Assist in the development and execution of on-site activations, fan engagement initiatives, and sponsor experiences that enhance the overall event atmosphere and audience engagement
  • Enhance brand visibility by facilitating media outreach, building relationships with key media contacts, and strategizing ways to secure media coverage
Major League Baseball logo

Major League Baseball

Major League Baseball (MLB) is the most historic professional sports league in the United States and consists of 30 member clubs in the U.S. and Canada, representing the highest level of professional baseball. Led by Commissioner Robert D. Manfred, Jr., MLB remains committed to making an impact in the communities of the U.S., Canada and throughout the world, perpetuating the sport's larger role in society and permeating every facet of baseball's business, marketing, community relations and social responsibility endeavors. MLB currently features record levels of competitive balance, continues to expand its global reach through programming and content to fans all over the world, and registered records in games and minutes watched this season on MLB.TV. With the continued success of MLB Network and MLB digital platforms, MLB continues to find innovative ways for its fans to enjoy America's National Pastime and a truly global game. For more information on Major League Baseball, visit www.MLB.com.

New York, New York, US
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