Landman - Head of Growth

USA (Remote)

$90K/yr – $120K/yrSenior LevelFull time

Posted 4 months ago

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Job Summary

The role focuses on auditing and optimizing growth infrastructure, owning end-to-end conversion and paid acquisition, and driving community growth. It requires proven revenue-driving experience, an operator mindset, and the ability to report with a clear growth dashboard. Benefits include paid time off and profit sharing.

Job Description

Responsibilities

  • Audit the entire growth infrastructure — funnels, paid campaigns, email sequences, webinar performance, and community conversion and build a prioritized optimization plan.
  • Growing email and community to over 25,000 in Year 1
  • Own the full lifecycle conversion of a customer
  • Enhance all conversions across the portfolio: ads → Challenge Bundle ($997) → Deal Engine ($15K/yr) → Landman Community → capital funding
  • Own paid acquisition and conversion strategy end-to-end — Meta campaigns, ROAS, CPL, full pixel/CAPI infrastructure
  • Suggest and test new webinar formats and entry-point offers to improve top-of-funnel performance
  • Build and optimize GHL automations, email sequences, and follow-up workflows to maximize LTV
  • Optimize the full Landman Community and Landman Capital enrollment flow
  • Report directly to the CEO with weekly KPIs and a clear growth dashboard