Junior Copywriter, Temporary (6-Month Contract)

Boston, MA (Hybrid)

Salary Not AvailableIntern/New Grad4+ years expFull time

Posted 3 weeks ago

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Job Summary

Own brand copy for a global consumer audience with a focus on sneaker culture, balancing DTC and omni campaigns while aligning with legal standards and evolving industry trends.

  • Brand ownership: craft product and campaign copy that resonates with lifestyle and sneaker audiences across digital and paid media.
  • Workflow alignment: translate briefs into consistent regional and global assets, ensuring voice coherence and regulatory compliance.
  • Market awareness: stay ahead on editorial trends and competitive landscape to keep copy sharp and relevant.

Job Description

Responsibilities

  • Champion and write for our brand and global consumer with a passion and focus on lifestyle and sneaker culture.
  • Writes in our tone of voice in accordance with brand and style guidelines.
  • Writes for DTC campaigns and OMNI deliverables.
  • Supports day-to-day deliverables for Global and North America region.
  • Execute product copy with a focus on digital and paid media campaign deliverables.
  • Executes against global and regional briefs including global and regional marketing assets, paid social, and product descriptions.
  • Work with the Legal department to ensure all copy meets internal legal and regulatory standards.
  • Stay current with industry writing, editorial trends, and competitive landscape.

Requirements

  • Has an understanding of and passion for the lifestyle, sport, and sneaker culture.
  • A portfolio reflecting 3 - 4 years of copywriting experience, specifically for global consumer brands.
  • Understands writing within a brand organization, and how to translate business priorities into highly engaging consumer-facing content.
  • Exceptional writing and editing skills.
  • Ability to work in a highly collaborative environment.
  • Can-do attitude with proven ability to flex and adapt to changing business needs while maintaining creative quality.

    Benefits

    • Comprehensive benefits package including medical, dental, vision, 401K, a yearly lifestyle reimbursement, four weeks of vacations, 12 holidays, and parental leave, plus hybrid work options.
    New Balance logo

    New Balance

    3.9 Glassdoor

    In 1906, New Balance began as a humble one-man operation founded on the belief that “we were born to move,” and has since grown into an international corporation, selling footwear and apparel in over 120 countries and employing over 8,000 associates worldwide. Our mission has always been to support the performance of athletes, and with an unparalleled focus on quality and craftsmanship, we’ve come to set the standard for comfort and fit in an industry all too often driven by hype. We’re incredibly proud of our history and how far we’ve come, but companies don’t thrive for over a century by being content. Whether it’s setting a new style trend, retooling our manufacturing process, or building a new state-of-the-art headquarters, we pursue innovation with a spirit of fearless independence. As the only privately held major footwear company in the world, we’re free to do things our way, pushing limits and testing boundaries as we continually reimagine what could be. After all, the status quo isn’t static. But doing things our way wouldn’t mean much if we weren’t also doing them the right way. We invest in our associates as they invest in us, and as we move forward, we make a point of giving back, supporting communities around us through ambitious philanthropic efforts and involvement programs. We are a company that cares, and our culture is one of integrity and teamwork where together we become greater than the sum of our parts.

    Founded in 1906
    Brighton, MA, US
    9.9K employees (1,403 in marketing)
    71% recommend to a friend
    88% CEO approval

    Traffic Signals

    Monthly Visitors
    11.8M
    Monthly Google Ads Budget
    $289.1K
    Traffic Source Mix
    Search
    37.3%
    Direct
    54.6%
    Referral
    4.1%
    Social
    2.7%
    Paid
    1.1%

    Headcount Trend

    Current headcount: ~10.8K

    Marketing Team

    Marketing Team Size
    985 (9% of company)
    Median Career Experience
    13 years
    Median Tenure
    5.4 years
    Marketing Roles Posted (Last 30 Days)
    7

    Funding

    Total Funding
    $80K
    Last Raise
    $80K
    Grant, 5 years ago

    Funding History

    • Oct 2020
      Grant • $80K

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