Responsibilities

• Champion and write for our brand and global consumer with a passion and focus on lifestyle, fashion, sport, and sneaker culture.
• Writes in our tone of voice in accordance with brand and style guidelines.
• Writes for DTC campaigns and OMNI deliverables.
• Supports day-to-day deliverables for Global and North America region.
• Execute product copy with a focus on digital and paid media campaign deliverables.
• Executes against global and regional briefs including global and regional marketing assets, paid social, and product descriptions.
• Work with the Legal department to ensure all copy meets internal legal and regulatory standards.
• Stay current with industry writing, editorial trends, and competitive landscape.

Requirements

• Has an understanding of and passion for the lifestyle, sport, and sneaker culture.
• A portfolio reflecting 3 - 4 years of copywriting experience, specifically for global consumer brands.
• Understands writing within a brand organization, and how to translate business priorities into highly engaging consumer-facing content.
• Exceptional writing and editing skills.
• Ability to work in a highly collaborative environment.
• Can-do attitude with proven ability to flex and adapt to changing business needs while maintaining creative quality.

Preferred

• A portfolio reflecting 3 - 4 years of copywriting experience, specifically for global consumer brands.
• Experiences writing within a brand organization, translating business priorities into highly engaging consumer-facing content.

Benefits

• Regular Associate Benefits
• Our products are only as good as the people we hire, so we make sure to hire the best and treat them accordingly. New Balance offers a comprehensive traditional benefits package including three options for medical insurance as well as dental, vision, life insurance and 401K.
• We also proudly offer a slate of more nontraditional perks – opportunities like online learning and development courses, tuition reimbursement, $100 monthly student loan support and various mentorship programs – that encourage our associates to grow personally as they develop professionally.
• You’ll also enjoy a yearly $1,000 lifestyle reimbursement, 4 weeks of vacations, 12 holidays and generous parental leave, because work-life balance is more than just a buzzword – it’s part of our culture.
• Temporary associates are provided three options for medical insurance as well as dental and vision insurance and an associate discount.