Iowa Wild Revenue Marketing Coordinator at Minnesota Sports and Entertainment | Des Moines, IA

Iowa Wild Revenue Marketing Coordinator

Des Moines, IA (Unknown)

Salary Not AvailableMid LevelFull time

Posted 3 months ago

The other 99% submit and hope. You're about to do something different.

Drive revenue and fan engagement for Iowa Wild by leading integrated marketing and digital campaigns.

Own the execution of brand, lead-gen, and customer retention campaigns across marketing, ticketing, sponsorship, and communications.
Must-have: Proficiency in graphic design and copywriting with HTML/CSS editing skills.
Standout: Experience managing multi-channel campaigns and digital assets for fan-focused events.

Execute integrated marketing campaigns to drive revenue and engagement.
Lead the execution of brand, lead generation, and customer retention campaigns in collaboration with marketing, ticketing, sponsorship, and communications teams.
Develop and manage day-to-day email marketing initiatives, including copywriting, graphic design, scheduling, testing, and deployment.
With guidance from the Revenue Marketing Manager, build and manage paid and barter media plans, ensuring delivery of creative assets and performance tracking.
Oversee the creation of revenue-generating content and messaging, including collateral, media assets, and signage.
Create and implement strategic text and social marketing campaigns aimed at driving revenue growth.
Develop and manage a calendar of digital communications to ensure consistent and timely campaign execution.
Assist in the ideation and execution of lead-generating events and marketing tactics, identifying key customer segments and messaging strategies.
Monitor systems and research data for sales leads and marketing trends, providing actionable insights for ongoing improvement.
Manage digital platforms and communication channels for operational efficiency.

Bachelor\'s degree in Marketing, Communications, or a related field, or equivalent experience
Proficient in graphic design and copywriting
Proficient in HTML editing and CSS coding (or a desire to self-learn)
Experience with Eloqua preferred
A strong understanding of B2C marketing strategies and tools
Ability to work nights, weekends and holidays as needed for games and events
Physical requirements include sitting, walking, standing, bending, squatting, climbing, kneeling, twisting, lifting, grasping, etc.
Lifting up to 50 lbs.