Responsibilities

• Content Creation & Production
• Conceptualize, film, and edit short-form videos for TikTok, Instagram Reels, and YouTube Shorts.
• Adapt formats, pacing, and storytelling to platform-specific best practices.
• Propose original, native TikTok concepts aligned with brand voice and trends.
• Assist on shoots to capture social-first content.
• Edit dynamic short-form videos using CapCut, Premiere Pro, or similar tools.
• Styling & On-Set Support
• Support styling during shoots with a strong eye for silhouette, movement, and visual cohesion.
• Identify what works visually on camera and contribute feedback in real time.
• Ensure social content remains aligned with brand identity while staying culturally relevant.
• Trend & Cultural Monitoring
• Conduct ongoing research on TikTok trends, sounds, creators, and emerging content in the US.
• Surface relevant opportunities that align with business priorities and campaign calendars.
• Performance & Optimization
• Assist in tracking performance metrics.
• Develop an understanding of what drives growth and engagement on short-form platforms.
• Contribute ideas to continuously improve content performance.

Requirements

• Who you are:
• You live and breathe TikTok and understand Gen Z culture deeply.
• You instinctively recognize what works on short-form platforms and why.
• You have hands-on experience filming and editing video content.
• You have a strong aesthetic sensibility and a genuine interest in fashion and styling.
• You are resourceful, proactive, and comfortable working in fast-paced environments.
• You are organized and detail-oriented.
• Resume
• Portfolio (mandatory) showcasing short-form video work