Intern - Creative Strategy

New York City, NY (Hybrid)

$17/hr – $22/hrIntern/New GradInternship

Posted 2 months ago

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Job Summary

Own research-driven concept development across desk research, AI-assisted exploration and stimulus prep to support client work and new business.

  • Research and ideation: Build the early concept pipeline from research, trends and stimulus materials, with AI-assisted drafts for human review.
  • Trend and competitive insights: Scan culture, campaigns and competitors and summarize actionable takeaways for proposals and campaigns.
  • Presentation and knowledge sharing: Help prepare slides, reference materials and reusable assets for teams and clients using common tools.

Job Description

Responsibilities - Research support: Conduct desk research across industries, competitors, media, culture, social platforms and emerging technologies to inform client work and new business efforts - AI-assisted exploration: Use generative AI tools to support research, summarize source material, generate thought starters, compare angles and develop early drafts for human review - Trend scanning: Monitor developments in communications, culture, AI, media, stakeholder behavior, corporate and brand strategy, then summarize the most relevant takeaways - Creative ideation support: Help prepare for brainstorms by gathering examples, building reference lists, developing prompts and organizing stimulus materials - Presentation support: Assist with building internal and client-facing slides, including research summaries, visual references, idea territories, competitive scans and discussion materials - Innovation services support: Help test, document and organize new tools, workflows, templates and AI-enabled processes that may help teams work more effectively - Writing and copy support: Draft first-pass language for concept descriptions, social copy, headlines, naming options, research summaries and internal recaps - Competitive analysis: Review how brands, campaigns and competitors are showing up across earned, owned, social and experiential channels - Meeting and workshop support: Help prepare agendas, readouts, notes, follow-up documents and supporting materials for creative and innovation-focused sessions - Knowledge management: Organize examples, case studies, research findings and reusable materials so teams can access them quickly - New business support: Contribute research, idea inputs, trend examples and presentation support for proposals and pitch development Requirements - Education: Current undergraduate student entering senior year, graduate student or a recent graduate in communications, marketing, public relations, advertising, journalism, business, liberal arts or a related field - AI tool proficiency: Working proficiency including the ability to write useful prompts, compare outputs, check sources and refine AI-assisted work - Writing ability: Strong command of clear, concise writing with the ability to summarize information without overcomplicating it - Research instincts: Ability to find relevant information, assess credibility and identify what is useful for a communications team - Creative curiosity: Interest in campaign ideas, brand behavior, culture, storytelling, social content and how communications work in practice - Technology curiosity: Comfort experimenting with AI tools, research platforms, presentation software and emerging digital workflows - Organization: Ability to manage several small assignments at once, meet deadlines and keep materials clean, labelled and easy to use - Collaboration: Willingness to take direction, ask smart questions, incorporate feedback and support multiple teams as priorities shift - Tools: Familiarity with PowerPoint, Excel, Microsoft Teams and SharePoint, with interest in learning media, social listening, AI and research tools - Agency interest: Curiosity about public relations, integrated communications, creative strategy and the business of agency work nice_to_have benefits compensation how_to_apply about_company other
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Grayling

4.1 Glassdoor

We are Grayling, the world's local communications agency.With 32 offices around the world, plus an extensive affiliate network, we get closer to the insights, influencers, cultures and communities to create advantage for our clients.

Founded in 1981
London, England, GBR
532 employees (108 in marketing)
94% recommend to a friend
93% CEO approval

Traffic Signals

Monthly Visitors
19.5K
Traffic Source Mix
Search
31.9%
Direct
52.1%
Referral
10.7%
Social
3.9%
Paid
1%

Headcount Trend

Current headcount: ~532

Marketing Team

Marketing Team Size
96 (18% of company)

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